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Covert Affairs, FlixMaster, Golden Seeds, HBO, Venture Funding, Video

FlixMaster Gets $1.125 Million for Enterprise Video

FlixMaster, the platform for Enterprise Online Video, today announced it has secured $1.125 million in additional funding from a syndicate of investors led by New York-based investment firm Golden Seeds.

The company said the investment would be used principally to expand sales and marketing efforts, particularly in the corporate enterprise markets. The company also announced it was launching new industry modules for its video editing and deployment platform designed for online retailing, corporate customer service and media markets.

FlixMaster is addressing the growing need for more creative uses of video by corporations and media properties alike. To date, Enterprise Video technology has been primarily focused on video distribution and content management, but as those technology challenges fade, creative professionals are looking for platforms that improve content quality and increase viewer engagement.

“The promise of Enterprise Video has been high engagement that converts interaction into action,” said Erika Trautman, co-founder and CEO of FlixMaster, a Boulder, CO-based graduate of the prestigious TechStars program. “The problem is, most videos simply transfer a conventional TV-like experience to the web, and even though most viewers go to the video first, they’re gone in a matter of seconds.”

“Brands need to produce interactive video experiences that draw viewers in and keep them there. And companies need to be able to produce those experiences at scale and at a reasonable cost. That’s what FlixMaster offers,” she continued.

The company was recently engaged by HBO to develop an interactive online experience for the newly launched Cinemax series, “Banshee”, that incorporates FlixMaster video technology and makes heavy use of the Player API. The online destination, Banshee Origins, provides audiences with an enhanced viewing experience, driven through interaction with the video player itself, and gives them an opportunity to explore the show and interact with its characters and themes. Last summer, FlixMaster’s technology powered an acclaimed web experience for the USA Network show, “Covert Affairs.”

Amazon AWS, CDN, Cloud & IT Management, Content delivery network, Content Management, NetDNA EdgeCaching, Site Management

NetDNA EdgeRules Gives Websites Control over CDN Content

NetDNA today announced EdgeRules, an instantaneous HTTP caching rules service, giving site managers rapid and granular control over their web content for a better user experience, improved security, lower bandwidth costs and the ability to better monetize content by preventing hotlinking.

EdgeRules is an add-on service to NetDNA’s EdgeCaching and EdgeCaching for Platforms.  Both of these HTTP caching services place site content in NetDNA’s worldwide network of edge servers and peering partners for superior web performance optimization.

Using the EdgeRules control panel, site managers can make changes to their content rules and see them enacted in less than one minute – with no review needed from the NetDNA engineering team. This makes it possible for the first time to test, tweak and deploy very granular controls over how and when content is served.

“EdgeRules truly gives website manages the ability to manage their CDN services their way and to finely tune their pull zone content in a way that they never could before,” said David Henzel, NetDNA vice president of marketing.  “NetDNA is well known for giving site managers unprecedented control over their CDN service through our Control Panel.  With EdgeRules, we are at the forefront of CDN self provisioning again.”

A site manager can use EdgeRules to keep certain files from being proxied and thus protecting them from exposure on the Internet. For example, EdgeRules can prevent the exposure of directory indices due to misconfiguration, which is a common problem on cloud services such as Amazon’s S3 service.

The service allows different rules to be set for different files or classes of data so that frequently updated files can be classed differently from more static data.  This reduces calls to the origin server, which lowers bandwidth charges.

Site managers can also use the service to blacklist certain IP addresses, for example blocking web robots that are scraping data from the site.

The EdgeRules service can also read the operating system of a device and serve up optimized content for that device.  For example a smartphone-optimized image can be served up instead of a large image when the service detects a request from an Android or iOS device.

EdgeRules is now available for all NetDNA EdgeCaching customers.  For more information email sales@netdna.com or go to: http://www.netdna.com/products/add-ons/edgerules/.

Voice, Voxware

Voxware Fully Commits to Cloud-Based Enterprise Voice Solution

Voxware today announced the evolution of its Cloud Voice Management Suite (VMS) for the enterprise. This latest offering from Voxware enables organizations off all sizes to migrate to a cloud-based voice management system to enhance operational productivity, improve accuracy and better serve its customers without investing in costly IT infrastructure.

Voxware solutions will be on display at ProMat 2013 at booth 3550 from January 21st through 24th.

This past summer, Voxware had announced the industry’s first premier voice picking cloud solution. Organizations like Hollywood Feed and Wagner SprayTech immediately adopted and deployed the solution and shortly thereafter, realized immediate gains and return on investment. Due to a ground swell of interest from customers and prospects at that time, Voxware has elected to extend the solution and fold in its complete VMS into the product. Now, small, mid and large organizations of any size can leverage the solution to handle all of their warehouse and in-store requirements while improving internal operations and brand reputation initiatives.

“In a very short amount of time, we have realized that any organization can benefit from our proven voice management suite that resides in the cloud. We have acted swiftly to evolve our cloud-based voice solution to incorporate all of the applications that our customers require beyond picking,” said Keith Phillips, President and CEO, Voxware. “This evolution demonstrates that we view innovation and enhancement as an ongoing, interdependent process made possible by the expertise of our team of engineers and the invaluable feedback of our customers.”

Cloud Enterprise VMS is a cost-effective, high impact voice option that will deliver the same level of quality as Voxware’s flagship on-premise offering. The ease with which Voxware can deploy and manage Cloud Enterprise VMS will simplify an organization’s installation process and drive better business results while realizing all of the benefits of a cloud-based solution. Those benefits include:

  • No IT overhead: Cloud Enterprise VMS can run without an IT infrastructure, eliminating costs associated with server hardware, maintenance and IT personnel
  • Time-to-value: The delivery time is significantly shorter than the fastest full-fledged voice solution
  • Future-proof: Users receive automatic software updates, as well as hardware refreshes, to ensure they are always leveraging the latest technologies
  • No WMS necessary: Small operations that run without a WMS can now realize the benefits of a voice solution
  • Straightforward SaaS model: This model guarantees that users get what they pay for, without any hidden fees or peripheral maintenance costs

Cloud Enterprise VMS is available immediately. Prospects and customers can request it through their Voxware sales representative or by contacting Voxware at 877-483-7239.

Electronic medical record, Health administration, Health Care, Medical, Medical Billing, Partnerships

iSALUS Healthcare, CIPROMS Partner to Launch Revenue Cycle Management

iSALUS Healthcare, a privately held electronic medical records and practice management service provider, and CIPROMS, Inc., an Indianapolis-based revenue cycle management firm, are partnering to offer medical billing and revenue cycle management services.  The agreement allows both organizations to co-promote their respective services.

“The healthcare industry is quickly becoming more automated with electronic medical records.  We felt it was time to provide a fully integrated service that could save physicians time, improve efficiency, and enhance patient care, while delivering increased financial performance.  It is critical for our organization to be aligned with a leading EMR and practice management solution provider, and we were fortunate to find that team right here in Indianapolis,” said Cheryl Louks , president and CEO of CIPROMS.

The management at both iSALUS and CIPROMS recognized that in today’s fast-paced medical environment, there is little time for providers to focus on all the necessary details to ensure a practice is reaching its financial potential.  As such, the partnership addresses the market need to deliver medical billing services within a web-based EMR.  This solution is designed to increase practice revenue, reduce costs, and minimize the administrative aggravations associated with the ever-changing rules and regulations.

“Being a 100% mobile practice poses challenges for a traditional EMR company and managing all the paper charting became very burdensome and time consuming for me as a physician.  I wanted to transition to an EMR for process improvement and efficiencies and knew an all-inclusive solution was ideal.  I chose OfficeEMR™ RCM for its simplicity, mobile application, and the ability to provide medical billing services within an integrated cloud-based service,” said Dr. Irene Roge , D.P.M.  “It is great to have one affordable solution that services both the clinical and financial aspects of my practice.”

“Our partnership with CIPROMS is a noteworthy milestone for iSALUS.  Physician practices are increasingly forced to navigate the choppy waters of changing regulations while trying to manage constant margin pressure.  It was imperative that we offer our clients a ‘best in class’ solution to address such pressures.  We have a long-standing relationship with CIPROMS and I am pleased to be moving forward with this all-in-one service,” said Michael Hall , founder and CEO of iSALUS Healthcare.

Customer Relationship Management, Marketing, Social, Social CRM, Social media, social media monitoring

IntelliBuzz Helps Companies Monitor Social Media

Intelliverse has launched IntelliBuzz, a social media monitoring service.  IntelliBuzz  helps organizations listen, engage, measure and optimize interactions across multiple social platforms to develop a better understanding of customers and markets, integrate a social CRM channel and align social strategies with overall business objectives.

“Today’s businesses cannot choose whether or not to engage in social media,” said Frank E. Paterno, VP of Marketing at Intelliverse. “Customers are expressing both joy and frustration socially. Companies that aren’t listening and choose not to participate in these conversations will quickly become obsolete.”

The IntelliBuzz service can help companies in the following areas:

  • Provides marketers with a single dashboard to publish, engage, manage, analyze and report across multiple social campaigns and platforms. It also helps marketers schedule future posts and trend the social activity about their brand, which can range from protecting the brand during everyday operations to uncovering opportunities for social outreach and meaningful conversations.
  • Empowers customer service and sales organizations to listen to and respond to customer and prospect conversations originating on the social web. Benefits include quickly responding to questions from prospects to delighting customers with surprise resolutions to socially made complaints. Customer service organizations can easily integrate IntelliBuzz into an overall CRM strategy and have the tools in place to find questions, comments or complaints on the internet, deliver them to the responsible team and track each interaction to ensure a timely response.
  • Allows a human resource organization to gauge employee happiness, gain insight into potential negative organizational issues and evolve corporate values by monitoring the social media activity of the organization’s employees.
  • Intellectual Property – Lets an organization know if the organization’s intellectual property (e.g., trademarks and service marks) and confidential information is being used inappropriately so it can respond accordingly.

AlienVault, AlienVault Unified Security Management, Amazon, Amazon AWS, AV-USM, OSSIM, Security engineering

AlienVault Unified Security Provides Security Visibility for Amazon EC2

AlienVault today announced its latest 4.1 release, which aims to resolve the biggest challenges associated with traditional SIEM solutions including cost, complexity and difficult deployments. AlienVault Unified Security Management (AV-USM) platform 4.1 simplifies and speeds SIEM deployments and provides intelligent security incident response guidance. AV-USM 4.1 also extends AlienVault’s best-of-breed security monitoring capabilities to Amazon EC2 to enable greater control over hybrid environments.

“Lack of security visibility and control is a primary concern when businesses move workloads to the cloud,” said Russ Spitler, VP of Product Management at AlienVault. “Traditional SIEM solutions are extremely limited in their ability to monitor cloud environments, leaving companies with siloed assets and glaring holes in their security risk posture. By enabling the AV-USM platform to monitor Amazon EC2, AlienVault customers can lower their costs, optimize their IT environments and get security wherever they need it to be, without sacrificing visibility in their own private datacenters or the public cloud.”

New features in the AlienVault Unified Security Management platform 4.1 include:

  • Support for Amazon EC2: “Instant-on” essential security
    capabilities match the elasticity of the EC2 cloud environment and
    enable unified security monitoring whether assets are in the cloud or
    data center.
  • Auto-Deploy: Automatically identifies potential data sources
    upon deployment with integrated discovery capabilities and removes the
    “guesswork” common with traditional SIEM deployments.
  • Dynamic Incident Response Templates: Extends SIEM functionality
    past the alert by providing customized, contextually relevant
    workflow-driven response procedures so that analysts know exactly what
    to do next.
  • Suricata IDS Profile: Provides an alternative to the SNORT IDS
    engine with enhanced threat detection, analysis and performance.

Based on the open source project OSSIM, the AV-USM platform combines more than 30 of the best security technologies and provides security analysts with five essential security capabilities including asset detection, vulnerability assessment, threat detection, behavioral monitoring and security intelligence capabilities in a single, unified solution and management console. The AlienVault Open Threat Exchange™ is the largest community-sourced threat database and intelligence feed, and is built into the AV-USM platform and OSSIM to provide security analysts with real-time collaborative defense.

“Since our business is completely built on IaaS providers, we need to find a way to get reliable security visibility in this environment,” said Fredrick Lee, Lead Security Engineer for Twilio. “A lot of traditional security solutions fall short when facing the challenges of deploying in the cloud. AlienVault USM provides a great way to deploy the security capabilities I find essential – IDS, vulnerability assessment, SIEM – quickly and completely.”

AlienVault has also launched a new documentation portal, the AlienVault Repository of Knowledge (ARK), which complements the support forum and provides access to interactive assets, product documents and how-to videos for the larger OSSIM community.

The latest version of the AlienVault Unified Security Management platform 4.1 is available now.

GoGrid, Intellectual Property, SOASTA, United States Patent and Trademark Office

SOASTA Patents Cross-Cloud Grid Provisioning

SOASTA, Inc. today announced that the United States Patent and Trademark Office has issued SOASTA a patent for Cross-Cloud Grid Provisioning, U.S. Patent No. 8,341,462. The technology, which SOASTA invented in 2008, enables SOASTA and its customers to realistically simulate mobile and web traffic by deploying thousands of servers across different cloud providers simultaneously. Cross-Cloud Grid Provisioning is part of SOASTA’s platform to ensure the performance and reliability of mobile apps and websites for companies and organizations like NASA, the London 2012 Olympics, Microsoft, Netflix, Intuit, and American Girl.

“SOASTA was one of the first companies in 2008 to deliver cloud computing as a service,” said Tom Lounibos, SOASTA CEO. “We knew it was critical for our customer to quickly simulate mobile and web traffic anywhere in the world to reliably test their online properties. SOASTA’s engineering team responded by developing and designing innovative technology to automate the difficult task of manually provisioning across different clouds. Now our customers and employees can easily set up and tear down huge cloud grids on-demand, deploying thousands of servers in minutes.”

Before Cross-Cloud Grid Provisioning, a lack of servers constrained performance testing. Even today, setting up servers in the cloud can take many hours. However, with Cross-Cloud Grid Provisioning, SOASTA’s Global Test Cloud is now able to leverage more than 500,000 servers in 60 global locations running on 20 providers, including Amazon, Rackspace, IBM, Microsoft, and GoGrid. Setup takes minutes – even for the largest tests.

“Cloud computing depends on rapid deployment and on-demand access,” said Melinda Ballou, Program Director for IDC’s Application Life-Cycle Management research. “Workloads like load and performance testing that can depend on a large number of variegated servers driving traffic from different locations are a logical application for cloud computing. Grid provisioning technology like SOASTA’s can provide immediate access to these load servers across environments to help with the problems users face when trying to utilize different cloud platforms for testing.”

“As the largest born-on-the-Internet apparel eCommerce company in the US, it is critical for our web applications to perform to our customer expectations, no matter where they are located,” said Michael Hart, Chief Technology Officer at Bonobos. “This latest SOASTA patent is unique in the cloud computing industry, allowing fast, scalable access to over 20 major public cloud providers to ensure that web applications like ours perform to their maximum capacity.”