Providing the needed data for application development and testing is a huge headache for most organizations. The problems are often the same across companies – speed, quality, cost, and control. Provisioning data can take days or weeks, every time a refresh is required. Using dummy data leads to quality problems. Creating physical copies of large data sets and sending them to distributed teams of developers eats up expensive storage and bandwidth resources. And, all of these copies proliferating the organization can lead to inconsistent masking and exposure of sensitive data.