Who Are You, Cloud Broker?

Cloud brokers were recognized and described by Gartner analysts as the `Intermediary services that support fast cloud adoption`. From their customers’ perspectives cloud brokers are the system integrators (SI) or the `cloud enablers` that support fast adoption and maintenance of cloud technologies. For example, the independent software vendor (ISV) can benefit greatly from a cloud managed service provider (MSP) starting with integrating into the underlying cloud infrastructure, all the way up to the offering stack wrappers, such as service provisioning methodologies’ implementation. From the cloud provider’s perspective, cloud brokers are key customers, value-added resellers and aggregators of its cloud services.
In this article, I cover the perceptions, evolution and future of cloud brokerage in great detail.

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