Using APIs for Better Business Partnerships

There’s no denying the opportunities that Open APIs and Business to Developer initiatives offer today, but for many businesses APIs are going to be a huge driver of business partner programs. Successful B2B API programs introduce a completely new set of requirements that go far beyond the capabilities of most API Management platforms. This presentation will discuss how a B2B API program can help drive your business, what the challenges are, and how to make sure you succeed.
In his General Session at 12th Cloud Expo, Alistair Farquharson, CTO of SOA Software, discusses how a B2B API program can help drive your business, what the challenges are, and how to make sure you succeed.

read more