Google Backs DocuSign

Google Ventures has put $8.2 million into electronic signatures vendor DocuSign, bringing the reportedly unprofitable start-up’s juicy $47.5 million D round, announced last month, up to an even juicier $55.7 million and its total funding up over a handsome $112 million.
Google is reportedly supposed to help DocuSign lower the cost of customer acquisition and boost the quality of its sales leads by “making sure that organic search goes up and paid search goes down.”

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