Software AG and systems integrator arvato Systems announced a partnership this week that will see the two companies jointly develop application integration offerings for the retail and digital commerce sectors.
The two companies plan to offer an integrated digital business solution that uses arvato’s order management system, which connects all of the data and systems needed to manage customer relationships across various channels, and Software AG’s digital business platform, which offers real-time integration capabilities between different channels like websites, in-store apps and POSs, warehouse inventory databases.
“We are delighted to join forces with Software AG in enterprise application integration, and to be able to provide our customers with an even more extensive integration portfolio,” said Axel Mattern, director of arvato Systems. “We are now able to offer a complete solution to help our customers in retail to become masters of their digital transformation.”
As brick-and-mortar and online shops become increasingly being woven together the companies claim apps and databases are becoming siloed and more challenging to link together, a problem this partnership intends to address. The challenge seems quite acute in some sectors – like food retail – and has even contributed to the rise of platform companies looking to whitelabel their sophisticated, highly-integrated offerings for sector-specific marketplaces and back-end systems.