In 2013 business will continue on the path of big data, bigger opportunities, and evolving their recipe of how to innovate in an environment of emerging risks. This is article one in a series about the future of cloud technology and the business of Big Data – and how to harness the risks of a data-driven world for growth and sustainability.
Since the very beginnings of trade and commerce, it has been a commonality that most information exchange between buyer and seller, customer and business, was treated as a discrete, confidential, and almost intimate affair. Trust was earned, not given.
Consider the not so distant history of the local American bank. Banks have been collecting personal information about their customers for decades, harkening back to consultations over a notepad, paper deposit slips, and hand-written applications. The reputations of applicant and banker, buyer and seller, were local reputations, with personal and professional references limited to the confines of the community and the reality of proximity.
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Encryption of Data-in-Use to Harness the Power of the Cloud
Cloud computing has dramatically altered how IT infrastructure is delivered and managed, as well as how IT functionality is consumed. However, security and privacy concerns continue to be major inhibitors for risk-conscious organizations to adoption of cloud computing – whether infrastructure as a service, software as a service applications or email as a service.
Cloud service providers, in response, have made strategic decisions on the investment they make in directly addressing these concerns in order to encourage broader adoption of cloud-based services. By implementing controls and processes to further improve security, cloud service providers are increasingly aiming to deliver more safeguards for the cloud environment than individual customer could within on-premise environments. However, a significant consideration for many organizations as they look to best exploit the benefits of the cloud is whether they can retain ownership and control of data processed by third party services.
Campaigns Move to the Cloud
This election season marked a major shift from the traditional ground game of door-to-door get out the vote efforts to «Big Data politics» – in which algorithms are run in the cloud on databases of voter information to figure out who volunteers should target.
As captured in Rackspace’s 2012 election «Powered by the Cloud» infographic, nearly every digital component of the 2012 election utilized the cloud: from the smartphone campaign apps to the social media systems to the super-secret voter information files. The cloud industry was well equipped to handle the terabytes of data-crunching demanded of the multi-billion dollar campaigns. For example, over 80 million voters will use cloud-based networks and smartphone apps to access information critical to their voting decision, a 200% increase over 2008’s election.
Cloud Computing: Cisco To Buy Meraki for $1.2 Billion
Late Sunday Cisco said it’s going to buys Meraki, a privately held cloud
networking start-up, for $1.2 billion in cash and retention-based incentives.
Seems social media upset the announcement plans, which were set for
Monday morning, when there’ll still be a conference call.
The acquisition is supposed to accelerate Cisco’s evolution toward software-
defined networking and expand its cloud-based network offerings to new
markets.
Cisco Looking Better than Expected
Cisco, the networking king and economic bellwether, cleared better-than-expected earnings of $2.09 billion, or 39 cents a share, up 10.6% year-over-year, in its first fiscal quarter, which closed at the end of October. Revenues were up 5.5% to $11.9 billion despite depressed demand in key markets like Europe, down 10%, and long-term threats from widgetry like software-defined networking.
CEO John Chambers called the economy “challenging.”
Cisco’s core switching and routing sales, representing 47% of revenue, both declined 2% year-over-year, to $3.6 billion and $2.1 billion respectively.
Cisco Looking Better than Expected
Cisco, the networking king and economic bellwether, cleared better-than-expected earnings of $2.09 billion, or 39 cents a share, up 10.6% year-over-year, in its first fiscal quarter, which closed at the end of October. Revenues were up 5.5% to $11.9 billion despite depressed demand in key markets like Europe, down 10%, and long-term threats from widgetry like software-defined networking.
CEO John Chambers called the economy “challenging.”
Cisco’s core switching and routing sales, representing 47% of revenue, both declined 2% year-over-year, to $3.6 billion and $2.1 billion respectively.
Agile Cloud, Big Data and Mobility
Cloud computing has reduced deployment times and the ability to try out new ideas without significant investments in hardware and software. Cloud supports business agility and Cloud projects may have a quicker turnaround time for releases. Many programs have declared victory as being Agile since they are using the rapid deployment capabilities of Cloud and Big Data. The myth is «I use Cloud» hence I’m Agile». However this is only the business agility aspect in terms of using the «pay as you go» model of Cloud to have quicker provisioning and deployments. Agile management and development is a focus on Agile techniques throughout the development lifecycle. On some projects, in an attempt to get products out using Cloud, Big Data Business Intelligence tools quickly, the magnificent capabilities of Agile management and development have been forgotten. Agile processes do put forth specific methods to manage the rapid development cycles and changing requirements in application development.
Big Data Conundrum: Show Me the Money!
Inventory levels. Sales results. Negative comments on Facebook. Positive comments on Twitter. Shopping on Amazon. Listening to Pandora. Online search habits. No matter what you call it or what the information describes, it’s all data being collected about you.
Thanks to new technologies like Hadoop, once-unquantifiable data (like Facebook conversations and Tweets) can now be quantified. Now, because nearly everything is measurable, everything is measured. The result: companies are spending big dollars to collect, store and measure astronomical amounts of data.
Show me the data!
There’s a name for this movement: Big Data. Not only is it a name, it has been the “it, it” of 2012, possibly trumping “the cloud.”
Storage Made Easy Serves Hybrid Cloud Market as Cloud Service Broker
Storage Made Easy, formerly SME Storage, unifies storage with its Cloud Service Brokerage solution, providing complete access to files via a single management tool, no matter the file location.
“Managing files spread across multiple onsite and public cloud information services is more than challenging, it actually interferes with business operations,” says CEO Jim Liddle. “We’re directly addressing ‘cloud sprawl’ and the ‘shadow IT’ effect these services are imposing on organizations.”
A proven player in cloud service brokerage, Storage Made Easy provides cohesive access to multiple internal and external data services and unifies management, security, governance, and search. The service offers strong audit, BYOD management, and compliance capabilities coupled with fast cross-service file search from any client or device.
Storage Made Easy Serves Hybrid Cloud Market as Cloud Service Broker
Storage Made Easy, formerly SME Storage, unifies storage with its Cloud Service Brokerage solution, providing complete access to files via a single management tool, no matter the file location.
“Managing files spread across multiple onsite and public cloud information services is more than challenging, it actually interferes with business operations,” says CEO Jim Liddle. “We’re directly addressing ‘cloud sprawl’ and the ‘shadow IT’ effect these services are imposing on organizations.”
A proven player in cloud service brokerage, Storage Made Easy provides cohesive access to multiple internal and external data services and unifies management, security, governance, and search. The service offers strong audit, BYOD management, and compliance capabilities coupled with fast cross-service file search from any client or device.