The challenge for many businesses is building an integrated eCommerce solution that delivers on all fronts – design, usability, customer experience, segmentation, and execution.
In her session at 14th Cloud Expo, Marie-Pascale Authie, a Solution Consultant at Infor, will explain how apply new approaches that deliver a deeper and richer personalized online experience – with tailored content, marketing messages, and offers based on an individual user’s activity and buying behavior. Discuss customer engagement platforms that enable companies to enrich their customer interactions, and scale their market impact by taking advantage of omni-channel sales and distribution opportunities that will power their top and bottom lines.