In 2017, word-of-mouth marketing will be a lucrative strategy and should allow small businesses and startups to carve out powerful niches in a marketplace that’s noisier than ever.
When was the last time you paused to consider the noise on the internet? If you really take a look, it’s astonishing.
Data shows that every single day, 500 million tweets are sent out, 4 million hours of content is uploaded to YouTube, and 205 billion emails are sent. On top of that, roughly 3 million Facebook posts are shared every single minute. Then you have to consider that millions of new blog posts are published on a weekly basis.
In other words, the internet is anything but quiet. It’s loud – obnoxiously loud. For brands that want to stand out, the challenge of getting noticed is becoming more and more difficult.