Customer intelligence company Acxiom has extended its Salesforce practice to support brands in achieving their unique business goals with Salesforce Data Cloud. The Salesforce Data Cloud uses real-time data to deliver highly personalised customer experiences across sales, service, marketing, and commerce that continuously adapt to changing customer information and needs in real time. Today, customers… Read more »
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Customer intelligence company Acxiom has joined the Salesforce AppExchange Genie Collection, empowering brands to better understand their customers, drive personalisation at scale and unlock new opportunities that accelerate business growth. Brands today are expected to know their customers, anticipate their needs, and engage in ways that are personalised, relevant, and contextual. A data-first approach is… Read more »
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