If you are using a CRM, your CRM is most likely hosted in the cloud. If you aren’t using a CRM, you are light years behind your competition in regards to the amount of knowledge you have on your customers and your interactions with them.

Cloud CRM presents distinct advantages versus the traditional model of setting the system up in an onsite data centre. Technology research firm Gartner predicts that 50% of CRM tools will most likely be delivered by cloud in 2015 and by 2025, 85% of CRM offerings will be hosted in the cloud.

Angus McFayden, a technology law expert affiliated with Out-law.com says, “The move towards cloud based solutions is predominantly being driven by cost effectiveness and the flexibility of those solutions.”

McFayden goes on to say, “As a result, businesses are able to deliver on their strategies a lot quicker than if they had …