There are many parallels to Google’s move to set up Alphabet as a holding company to remain at the forefront of innovation and what is required by all companies to foster innovation in the age of the Cloud and IoT. No one will argue that Alphabet was a change Google needed to make to remain relevant, fresh and innovative across a number of product initiatives. Under the Alphabet structure, Google provides operating divisions with the freedom and accountability for making decisions all while being nimble and quick on their feet. And perhaps most importantly, keeping their most creative people engaged and well…creative and not stifled by red tape and bureaucracy.