If you read the title and assumed this post would be filled with baseball analogies, you’d be right! It’s game day and all those fans who fill up major league stadiums, those are your application users. They are invested in the game and have shown up to watch the players (i.e., your application) perform.
Depending on how the game plays out, your audience will either head home elated or full of disappointment. The great thing is that in your case, unlike in the case of traditional baseball games, there doesn’t have to be a loser. You can consistently ensure happy mobile users by setting yourself up for home runs and the crème de la crème, grand slams.