BrightFunnel, the pioneer in Revenue Intelligence for B2B marketers, today announced the launch of its Machine Learning Attribution EngineTM. This new product is currently available in private beta.
«I’m proud to announce BrightFunnel’s machine learning powered attribution capabilities,» said Nadim Hossain, CEO and Co-Founder. «From our original founding, we have had the vision that AI can improve the daily work lives of marketers. Over the past few years, our team has been quietly building our customer base, our proprietary data access, and our deep domain expertise in marketing workflows. Today’s milestone marks a logical progression towards making our Machine Learning Attribution Engine commercially available.»