We asked 50 futurists, professionals employed to review trends and develop strategy, to identify and rank the top five ways they believe digital transformation will drive value generation between now and 2020.
These top five value generators offer significant business advantages; but if your organization can achieve them faster than your competitors, there is a bonus advantage. We call it the Ax2 phenomenon (advantages have advantages). Not only do digital leaders realize competitive advantages before others, but they also have the advantage of insights from new data, which leads to new actions and new insights not yet understood or possible for laggards.