Cloud Computing Strategies to Fast Track Revenue Generation

Today’s information technology era is driven by software providers of all shapes and sizes. On the one hand we have big or very big providers who have established themselves through very sophisticated business models and ecosystem channels they have invested in for a long time. Tried and tested business processes enable them to stay ahead of the curve when responding to new customer demands – either through large investments in new innovations or because of the market reach they have established over time.
On the other hand, there are several small and medium independent software vendors (ISV) who are focusing on solving very specific problems or addressing niche segments differently. While these small and medium ISVs have created their own space, they are constantly challenged to keep building newer products or adding new features to stay in the game. Another challenge they face is to maintain their market position with changing tastes and a perpetually evolving genre of customers. Customer ‘stickiness’ is never guaranteed and this poses a great threat to an ISV’s revenue cycles in spite of good engineering capabilities.

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Database in the Cloud

“We have launched our Postgres Plus Cloud Database, which is a Database as a Service, fully featured, elastic, highly available, auto scaling, and you can choose your database,” said Karen Padir, EVP of Products & Engineering at EnterpriseDB, in this SYS-CON.tv interview with Cloud Expo Conference Chair Jeremy Geelan at the 10th International Cloud Expo, held June 11–14, 2011, at the Javits Center in New York City.
Cloud Expo 2012 Silicon Valley, November 5–8, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading Cloud industry players in the world.

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Cloud Expo: Reaching China with Your Website & Cloud Application

Reaching customers and employees with cloud applications when they are located in emerging markets (such as Russia, Indonesia, Brazil and China) poses a major challenge. This is especially true for China, which has not only the largest Internet user base (twice that of the US and growing fast) but a lack of modern Internet infrastructure as well as licensing and regulatory hurdles, including the “Great Firewall.”
In his session at the 11th International Cloud Expo, Jerry Miller, Vice President of Technology at CDNetworks, will discuss the various challenges to serving this market and how a CDN (Content Delivery Network) can help you not only deliver a fast download of your website and web applications even in China, but can also help you manage content and regulatory issues. You will hear how a major European-based financial trading platform saved millions of dollars a day in lost revenue by eliminating dropped trades caused by latency in China. You will also hear how a major UK-based luxury retail platform is now reaching China’s growing luxury market with fast page loads and ecommerce transactions. In addition, hear how Silicon Valley based SEMI is serving 26 websites in China and other emerging markets with 100% uptime and superfast load times. This session will be full of benchmarks, case studies, examples, and charts.

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Dell to Fund Storage Start-Ups

Dell has set up a $60 million Fluid Data Storage Fund to back early-stage storage start-ups, a combination of build and buy. Jim Lussier, managing director of Dell’s venture capital business, says it is looking for mid-level widgetry hoping to find the “next big thing.” Apparently that means cloud storage, memory-based storage and next-generation-storage architectures.
It figures to put a modest $3 million-$5 million per round in five to 10 promising start-ups in exchange for equity and access to the IP.
Of course they’d have to play to Dell architecture.
Dell says it’s “looking to change the economics of the storage industry by doing two things – bringing high-end enterprise features to the broad mid-market and solving enterprise problems at a midrange price point.”

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Microsoft Trots Out Cloud-ified Office for Windows 8

Microsoft wheeled out a customer preview of its new Johnny-come-lately, touch-sensitive, cloud-oriented, browser-based version of Office at a last-minute press conference in San Francisco Monday.
The stuff is meant for Windows 8, which is supposed to come out at the end of October. Microsoft was hazy about whether this new version of Office 365 will come out at the same time though it stands to reason that’s the idea. It’s supposed to work on x86-based Windows 8 PCs, tablets and phones as well as newfangled ARM-based Windows NT devices, specifically Microsoft’s own Nvidia ARM-based Surface gismos. It’ll be bundled on ARM devices. It’s supposed to be a full-blown Office.

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HP’s Cloud Object SLA: 99.95% uptime or your money back

The cloud uptime debate rumbles on with Hewlett Packard promising their Cloud Object storage service will have at least 99.95% availability, with customers receiving service credits if it’s down.

The credits, as one would expect, increase the longer the cloud is down.

Customers who experience between 99.95% and 99.9% uptime get 5% of their bill credited; anything above 99.5% gets one tenth credited; while 99.0% gets one fifth of their bill back and if the Object Cloud is down more than 1% of the time, users get 30% of their bill credited.

Hewlett Packard discussed the variation to their service level agreement (SLA) as part of an overall announcement that their Cloud Object Storage and Cloud Content Delivery Network (CDN) was moving to general availability.

Gavin Pratt, senior cloud product manager, said that HP “continuously monitor[s] for downtime”.

“We are deeply committed to …

Cloud Economics, US DoD’s Cloud Plans, Microsoft Office Cloud, and More…

The US Department of Defense has released a four-step plan to expand its use of cloud computing, according to this Federal Times article. The DoD will incentivize the use of cloud computing and train new professionals on how to procure cloud services, in addition to incorporating cloud software and hardware into their data centers. The plan allows for the purchase of both government and commercial cloud solutions.

The next version of Microsoft Office will include social and cloud computing features, according to this PCMag article. Microsoft Office 2013, which will work with touch-screen devices run on Windows 8, will save documents to Microsoft’s SkyDrive and enable access to files from mobile devices.

RightScale acquired the Scottish cloud computing cost forecasting website ShopForCloud, according to this SYS-CON article. The site allows users to access the current pricing of many of the most popular cloud services and shows what a business’s cloud will cost with various architecture models and usage patterns.

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Cloud Computing: Encrypting Data in an Infrastructure Cloud

“We do network encryption for data in motion. We have figured out a way to do network encryption without creating point-to-point tunnels and that has profound implications for the performance of the network,” noted Jim Doherty, CMO and SVP of Marketing at Certes Networks, in this SYS-CON.tv interview with Cloud Expo Conference Chair Jeremy Geelan at the 10th International Cloud Expo, held June 11–14, 2011, at the Javits Center in New York City.
Cloud Expo 2012 Silicon Valley, November 5–8, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading Cloud industry players in the world.

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