Given the differences in market maturity, cultural acceptance and local IT infrastructures, considerable regional differences exist in the deployment rates of cloud-based security systems. They all play a part in the level of spending dedicated to this delivery model — when compared with on-premises business technology deployments.
Moreover, privacy remains an inhibitor in the deployment of all forms of cloud-based services by the late adopter market segment. In particular, it’s a big issue in those regions and countries with strong regulatory requirements — such as Europe, with its data protection legislation.
What Does Gaining Industry Traction or Adoption Mean to You?
Perhaps it is tied to the number of press releases, product or staffing announcements including who has joined the organization along with added coverage of it?
Maybe its based on how many articles, videos or some other content and coverage that helps to show traction and momentum?
On the other hand is it tied to how many prospects are actually trying a product or service as part of a demo or proof of concept?
Then again, maybe it is associated with how many real paying or revenue installed footprints and customers or what is also known as industry deployment (customer adoption).
Of those customers actually buying and deploying, how many have continued using the technology even after industry adoption subsides or does the solution become shelf ware?
Does the customer deployment actually continue to rise quietly while industry adoption or conversations drop off (past the cycle of hype)?
Cloud-based security services growth to reach $3.1bn
Given the differences in market maturity, cultural acceptance and local IT infrastructures, considerable regional differences exist in the deployment rates of cloud-based security systems. They all play a part in the level of spending dedicated to this delivery model — when compared with on-premises business technology deployments.
Moreover, privacy remains an inhibitor in the deployment of all forms of cloud-based services by the late adopter market segment. In particular, it’s a big issue in those regions and countries with strong regulatory requirements — such as Europe, with its data protection legislation.
Regardless, the cloud-based security services market will be worth $2.1 billion in 2013 — growing to $3.1 billion in 2015, according to the latest market study by Gartner.
“The cloud-based security market remains a viable one, offering providers many opportunities for expansion,” said Ruggero Contu, research director at Gartner. “Encryption will be a new area of growth, but it …
Cloud Spending Will Increase 1 Billion% by 2014
By Ben Stephenson, Journey to the Cloud
It seems like every week a new study comes out analyzing cloud computing growth. Whether it’s that Public Cloud Services Spending will reach $47.4B in 2013, Global SaaS spending projected to grow from $13.5B in 2011 to $32.8B in 2016, the public cloud services market is forecast to grow 18.5 percent in 2013, or cloud spending at Dunder Mifflin will increase 200% by 2020, the indication is that cloud adoption and spending are on the rise. But how is that relevant to you?
Does it matter to the everyday CIO that cloud spending at midsized companies west of the Mississippi is going to increase by 15% over the next 3 years? The relevant question isn’t how much will cloud adoption and spending increase, but why will it do so? It’s the “why” that matters to the business. If you understand the why, it becomes easier to put context around the statistics coming out of these studies. It comes down to a shift in the industry – a shift in the economics of how a modern day business operates. This shift revolves around the way IT services are being delivered.
To figure out where the industry is going, and why spending and adoption are increasing, you need to look at where the industry has come from. The shift from on-premise IT to public cloud began with SaaS based technologies. Companies like Salesforce.com realized that organizations were wasting a lot of time and money buying and deploying hardware for their CRM solutions. Why not use the internet to be able to allow organizations to pay a subscription fee instead of owning their entire infrastructure? This, however, was not true cloud computing. Next came IaaS with Amazon’s EC3 initiative. Essentially, Amazon realized it had excess compute capacity and decided to rent it out to people who needed the extra space. IaaS put an enormous amount of pressure on corporate IT because App Dev. teams no longer had to wait weeks or months to test and deploy environments. Instead, they could start up right away and become much more efficient. Finally, PaaS came about with initiatives such as Microsoft Azure.
{Free ebook: The Evolution of Your Corporate IT Department}
The old IT paradigm, or a private cloud environment, consists of organizations buying hardware and software and keeping it in their datacenter behind their own firewalls. While a private cloud environment doesn’t need to be fully virtualized, it does need to be automated and very few organizations are actually operating in a true private cloud environment. Ideally, a true private cloud environment is supposed to let internal IT compete with public cloud providers by providing a similar amount of speed and agility that a public cloud allows. While the industry is starting to shift towards public cloud, the private cloud is not going away. Public cloud will not be the only way to operate IT, or even the majority of the way, for a long time. This brings us to the hybrid cloud computing model; the direct result of this shift. Hybrid cloud is the combination of private and public cloud architectures. It’s about the ability to be able to seamlessly transition workloads between private and public, or, in other words, moving on-premise workloads to rented platforms where you don’t own anything in order to leverage services.
So why are companies shifting towards a hybrid cloud model? It all comes down to velocity, agility, efficiency, and elasticity. IT delivery methodology is no longer a technology discussion, but, rather, it’s become a business discussion. CIOs and CFOs are starting to scratch their heads wondering why so much money is being put towards purchasing hardware and software when all they are reading about is cloud this and cloud that.
{Free Whitepaper: Revolutionizing the Way Organizations Manage Hybrid Cloud Environments}
The spending and adoption rates of cloud computing are increasing because the shift in the industry is no longer just talk – it’s real and it’s here now. The bottom line? We’re past hypothetical discussions. There is a major shift in the industry that business decision makers need to be taking seriously. If you’re not modernizing your IT operations by moving towards a hybrid cloud model, you’re going to be missing out on the agility and cost savings that can give your organization a substantial competitive advantage. This is why cloud adoption and spending are on the rise. This is why you’re seeing a new study every month on the topic.
Cloud-enabled enterprise and the opportunity for CIOs
It is over five years since the term ‘cloud’ was first adopted into the mainstream to describe a fundamental change in how – and where – information technology is deployed.
Cloud’s building blocks had been developing for several years prior: the rise of the Internet as a backbone for service delivery; hardware platforms so powerful that they could run multiple web scale workloads; and the opening of standards for application and infrastructure architecture; all contributed to the cloud phenomenon, which went beyond simple hosting or application service provision.
The ability for providers to create massively scalable, homogeneous computing platforms enabled new delivery models which, it was clear, would reach beyond what had previously been possible in terms of processing capability, at the same time as making costs more affordable. No wonder, then, that industry players were so excited.
Cloud – the current state of play
In principle, there is plenty to like …
Rackspace moves towards ‘Cloud 2.0’ with redesigned public cloud
Open cloud provider Rackspace has rolled out a complete revamp of its public cloud with Performance Cloud Servers – and according to Nigel Beighton, international VP technology and product, it represents a serious shift in how companies use their servers.
The architectural redesign of the Rackspace Performance Cloud Server comes with four times the total RAM, double the CPU performance and 132 times the I/O of its competitors, according to benchmark tests.
But Beighton argues that simply drooling over the figures is the short-sighted approach.
“The more interesting sub-context here is that this is responding to the changing nature of applications on cloud,” Beighton told CloudTech.
“When I look back over six months worth of data, we’ve had an increase of 200% over that six months of people taking what we call ‘fat slices’, which fundamentally takes the whole machine.
“What you are seeing here is a shift, a …
Cloud Expo Silicon Valley: Day 3 Lunchtime Keynote – The Internet of Things
For half a century, the trajectory of computing has followed a “faster, smaller, cheaper” arc. In his Day 3 Lunchtime Keynote at the 13th International Cloud Expo®, Tim Park, Director, Platform Strategy at Microsoft and alumnus of Nest Labs, will look at how that trajectory is both accelerating and changing course as computing begins to infuse many of the everyday items in our lives. He will walk through the hard problems you need to think about when deploying devices and services for the Internet of Things and walk through a framework for Windows Azure that helps cover some of these hard problems so you can focus on your device or application.
Cloud Expo Silicon Valley: One Cloud, No Servers. Pure Joy
A day in the life of the future. In his session at the 13th International Cloud Expo®, Lanlogic’s Joe Foos will show how your entire organization can:
Achieve Seamless Communication – voice, video, email and messaging … without playing tag
Enjoy Real Collaboration – meet, work, and share … anytime, anywhere
Enable Unlimited Potential – your cloud will never run out of space, power, or capability
See exactly how the California Strawberry Commission and thousands of other organizations globally, large and small, gained:
Greater Productivity
Cloud Expo: Cloud Platform for New Generation M2M Services
Nowadays, a large number of sensors and devices are connected to the Internet. Leading-edge M2M technologies integrate various types of sensor data to create a new value for several business decision scenarios.
The transparent cloud is a model of a new M2M emergence integration service platform in which many service providers store and access various types of sensor data in order to create and find out new business values by integrating such data.
In their session at the 13th International Cloud Expo®, Ikuo Nakagawa, Executive Chief Engineer at Intec, Inc.; Shinichi Shibata, Executive Manager, Research & Development Division, Ubiquitous Corporation; and Hideaki Imaizumi, Senior Researcher, TOYOTA InfoTechnology Center USA, will introduce the concepts and challenges of the transparent cloud: transparent API to store, access and process data, policy management for protecting privacy information, and business models between service providers.
AppZero Application Migration at Cloud Expo Silicon Valley
AppZero, the fastest and most flexible way to move server applications from the datacenter to the cloud, will be at the Cloud Expo Conference from Monday, November 4 – Thursday, November 7 at the Santa Clara Convention Center in Santa Clara, California. The conference features technical and strategic breakout sessions, General Sessions, Industry Keynotes, “Power Panels” and a vast Expo floor.
AppZero will showcase its “Up-level” OS migration, new technology that provides one step migration of applications running on Windows Server 2003 to Windows Server 2012. With Windows Server 2003 end of life approaching, companies will be faced with moving large numbers of enterprise applications. AppZero provides the only way to upgrade existing server applications from WS2003 to WS2008 or WS2012 in a cost effective and time saving way.