Oracle wins Premier League contract to provide in-match performance data


Zach Marzouk

6 May, 2021

Oracle has won a contract with Premier League to provide it with technology to power new in-match statistics that aim to give a deeper understanding of live action on the pitch.

Starting with the 2021/22 season, “Match Insights – Powered by Oracle Cloud” will present advanced player performance data and statistics during global broadcast coverage, and across the Premier League’s social channels.

This includes the tracking of player positions, a live win probability scale, and a momentum tracker that measures the likelihood of the team in possession scoring a goal in the next 10 seconds.

Machine learning models are also set to be developed to generate immediate results based on live data streams, real-time tracking data, and facts collected on each of the League’s players and from thousands of previous matches.

“We are always looking at new ways to bring the Premier League to life and enhance the analysis of the competition,” said Premier League chief executive, Richard Masters. “Oracle is a global brand with a great track record of driving innovation, and we look forward to working together to bring new levels of engagement to fans around the world.”

Oracle’s deal follows similar efforts by tech companies to offer technical expertise to the footballing world, including AWS’s partnership with the Bundesliga last year. Germany’s top football league signed up to a range of machine learning, analytical, and storage services to build a statistical platform that provides viewers with real-time data on player statistics, game outcomes, and predictions on future play.

Meanwhile, the sports industry was urged to reform its cyber security last year after the managing director of a Premier League football club narrowly avoided losing out £1 million to a phishing scam. According to a report from the National Cyber Security Centre, the managing director entered his credentials into a fake Office 365 page operated by hackers.