Mariinsky Theatre taps IBM cloud to improve broadcasting

Russia’s Mariinsky Theatre is using a hybrid cloud to support live performance broadcasts

Russia’s Mariinsky Theatre is using a hybrid cloud to support live performance broadcasts

Russia’s Mariinsky Theatre is working with IBM to deploy a hybrid cloud solution that would improve its ability to stream live videos of performances to mobile devices globally.

The theatre already has more than 250,000 unique viewers around the world tuned into Mariinsky.tv, where it currently hosts webcasts of live performances and on-demand recordings.

It had previously broadcast performances on the web using its own on-premise platform to edit and stream performances, but the company said it sought a cloud-based platform for this in a bid to expand its global reach and improve its ability to withstand peaks in demand.

“To support a growing global community of loyal Theatre audiences, we needed a scalable, hybrid cloud solution that could meet the standards for quality that we and our viewers expect,” said Eugene Barbashin, head of the computer technology department, Mariinsky Theatre.

The company said at times its digital platform would need to scale to support thousands of simultaneous viewers, particularly around very popular orchestra or ballet performances, but that it was struggling to cope with demand at times.

“We tried various competitive offerings from Amazon Web Services and Microsoft Azure, but viewers still had buffering issues while streaming performances. We chose IBM Cloud to more fully meet our needs in terms of reliable performance and ease-of-use,” Barbashin added.