Let’s ‘fess up’, Big Data Is Just Laziness Really

Big Data appears to have made more headlines in the last 12 to 18 months than almost any other technology subject, other than cloud computing and the Bring Your Own Device phenomenon.
Note to self: don’t “phenomena” usually involve oceans parting and/or lightning flashes and frogs falling from the sky? Whatever, let’s move on.
Big Data then (or if you prefer the more informal lower-case version “big data”) as we have come to know and love it is generally agreed to be the mass management of petabytes and exabytes of unstructured and semi-structured data sets. Too large, at this level to be comfortably slotted into a relational database for analysis, a new approach is called for.
The question is, isn’t big data just an excuse to be lazy?

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