Amazon and Apple: Different Paths to Innovation

Every organization needs to consider innovation as part of their strategy.
Bernard Golden recently wrote a book titled Amazon Web Services (AWS) for Dummies, which I had an opportunity to review. One intriguing segment of the book came from a section offering 10 reasons to use AWS and one that stood out was AWS enables Innovation. Results from innovation are more immediate when it leverages the capability of cloud computing to change underlying processes across a broad segment of industries. AWS not only challenges legacy vendors in the enterprise but also help them to dominate areas of new IT revenue from start-ups funded by venture capitalists. For example, while discontinuing shrink-wrapped products, Adobe powers their cloud-delivered services with AWS.

read more