Accenture-UN Study Examines CEO Views on Sustainability Strategies

Sixty-seven percent of respondents tell Accenture/UN survey their organizations lack initiatives to align sustainability with their business goals.
Accenture and the United Nations Global Compact have released a study that shows majority of CEOs worldwide view businesses as falling short of strategies to meet sustainability requirements.

Accenture polled 1,000 CEOs and the triennial study contains interviews with 75 CEOs as well as analysis of how companies integrated sustainability into their business performance, Accenture said Friday.

Sixty-seven percent of respondents say organizations lack initiatives to align sustainability with their business goals, according to the survey.
Seventy-eight percent of responding CEOs also say sustainability leads to business growth and development of new technologies and 79 percent consider it a competitive edge.
Insufficient financial resources and tough economic conditions are among the barriers that 51 percent and 40 percent of the surveyed chief executives, respectively, say hinder their efforts to embed sustainability into their businesses.

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