WebRTC services have already permeated corporate communications in the form of videoconferencing solutions. However, WebRTC has the potential of going beyond and catalyzing a new class of services providing more than calls with capabilities such as mass-scale real-time media broadcasting, enriched and augmented video, person-to-machine and machine-to-machine communications.
In his session at @ThingsExpo, Luis Lopez, CEO of Kurento, introduced the technologies required for implementing these ideas and some early experiments performed in the Kurento open source software community in areas such as entertainment, video surveillance, interactive media broadcasting, gaming or advertising. He concluded with a discussion of their potential business applications beyond plain call models.