Unilever adopts Google Cloud’s complex data processing for deforestation drive


Keumars Afifi-Sabet

22 Sep, 2020

Unilever has partnered with Google Cloud to harness its cloud computing and big data processing technologies to gain an overview of ecosystems the business influences, and make supply chain interventions to better conserve the environment.

The multinational consumer goods firm will collaborate with Google Cloud to build platforms that can pave the way for sustainable commodity sourcing by both Unilever and companies in its supply chain. 

As part of the implementation, cloud computing will be combined with satellite imaging and AI in order to build a more holistic view of forests, water cycles and biodiversity that intersect Unilever’s supply chain.

By working with Google Cloud’s global geo-spatial platform, which includes the Google Earth Engine, Google Cloud Storage and BigQuery, Unilver can utilise accurate satellite imagery with the ability to store and process large amounts of complex data.

Uniler will use the platform to obtain insights into the impact on its sourcing processes on the environment and local communities and will allow the company and its suppliers to make interventions when they’re required.  

The project will demand that complex datasets are simplified and analysed in order to increase transparency within supply chains and allowing collaboration across public sector and private partners. The Google Earth Engine is currently used by academic and public institutions, as well as civil society groups, and this represents the first commercial venture by the project.

“At Google, we strive to build sustainability into everything that we do. Unilever has been an industry leader in environmental sustainability for many years, and we’re excited to be on this journey with them,” said Google Cloud president Rob Enslin. 

“Together, we’re demonstrating how technology can be a powerful tool in aiding businesses who strive to protect the Earth’s resources. It will require collective action to drive meaningful change, and we are committed to doing our part.” 

Owning more than 400 brands, and with its products used by 2.5 billion people every day, Unilever bears such a massive footprint on the global environment. The Google Cloud implementation, which contributes to the company’s aim to eradicate deforestation from its supply chain by 2023, will first focus on palm oil use, and then extend to other commodities.

The two companies will work with a number of tech partners to build a centralised command centre that will provide a more complete picture of ecosystems connected to Unilever’s supply chain and create a stronger mechanism for detecting deforestation. This would lead to greater accountability while also prioritising critical ares of forests and habitats that might need special protection.

“This collaboration with Google Cloud will take us to the next level in sustainable sourcing,” said Unilever’s chief procurement officer, Dave Ingram. “We will now be able to process and combine complex sets of data like never before. 

“The combination of these sustainability insights with our commercial sourcing information is a significant step-change in transparency, which is crucial to better protect and regenerate nature.”