Total Communicator Solutions has launched its Mobile Marketing Communication Platform, a cloud-based platform which enables a company to communicate with their clients who download the company’s mobile app via a simple web based dashboard interface.  The solution includes a mobile app that can be dynamically changed and controlled by the CRM system.

“We have created a business solution by combining cutting edge mobile technologies such as an Augmented Reality (AR) solution with a powerful cloud based CRM system. With this we have developed a simple to use Mobile Marketing Communication Platform,” explained TCS Founder and CEO Erik Bjontegard .  “The CRM system serves as the central nervous system. The app can be used to gather information such as activity, location and more – the system then can deliver content that is relevant to the app user’s context and behavior. We have gone from context awareness to what I like to call contextual intelligence.”

The platform is targeted for use by a company’s marketing department. It enables automatic delivery of messages, content and offers based on a variety of parameters. These include location, activity and past behavior within the app. The solution can also reward those that use the app to share with others through their social networks.

The first company to use the application is the cutting edge restaurant group Enlightened Hospitality Group of San Diego. They are active users of social and digital marketing and have their own in house digital ad agency. Partner and CEO, James Brennan states, “When we first saw the TCS solution, we knew we wanted this, and wanted to be the first to use it.  This fits perfectly in our marketing plans where we promote our restaurant group as well as our celebrity Chef, Brian Malarkey .”