Today, there is countless data collected and analyzed by companies. Just a few years ago, that data was useless, now data is collected and used to provide answers and solve problems.
As big data use cases continue to evolve, there will be an increasing number of business missions that will be served by new approaches to data. With the adoption of an enterprise data hub, developers are finding new agility to create services and applications, as well as decision-making that leads to market dominating strategies. According to Cognitio’s co-founder and partner Bob Gourley, this adoption will lead to two types of companies: those who will use big data to dominate in the market, and those who will ultimately be dominated by others.