What’s an example of on-premise software being threatened by the emergence of a SaaS upstart operating in the cloud? Answer: Mint Vs. Quicken
Quicken, for years, had cultivated a devoted base of users who waited for each new version of the software to appear from Intuit. This nifty little personal finance tool is easier to use than QuickBooks albeit more limited in scope.
Then came along this amazingly simple and intuitive online offering called Mint, which promised to integrate all your personal finance into one single web interface, with no requirement to download software. And it was free!
In 2009 TechCrunch reported that Mint claimed it gained 3000 users per day jumping from 600,000 to 850,000 in just a few short months. The numbers were disputed by Intuit, who suddenly understood how the cloud could reshape a landscape it had for years dominated.
This led Intuit to …