Container frameworks, such as Docker, provide a variety of benefits, including density of deployment across infrastructure, convenience for application developers to push updates with low operational hand-holding, and a fairly well-defined deployment workflow that can be orchestrated. Container frameworks also enable a DevOps approach to application development by cleanly separating concerns between operations and development teams. But running multi-container, multi-server apps with containers is very hard. You have to learn five new and different technologies and best practices (libswarm, systemd, etcd, ambassadord, fleet, etc.) just to get started. In order to reduce the learning curve, CenturyLink introduced Panamax, a UX that incorporates all the Docker best practices and makes deploying complex applications much easier.