A recent argument with folks whose intelligence I hold in high regard (like Tom, Brandon, Wei, Anil, etc.) got me thinking about the following question: What does it mean, as a vendor, to say that you support the Internet of Things (IOT) from an analytics perspective? I think the heart of that question really boils down to this: What are the differences between big data (which is analyzing large amounts of mostly human-generated data to support longer-duration use cases such as predictive maintenance, capacity planning, customer 360 and revenue protection) and IOT (which is aggregating and compressing massive amounts of low latency / low duration / high volume machine-generated data coming from a wide variety of sensors to support real-time use cases such as operational optimization, real-time ad bidding, fraud detection, and security breach detection)?