A survey of small and mid-size businesses found an interest in harnessing technology to improve business efficiency.
Midsize businesses are turning to IT investments to grow their businesses and the larger the organization, the more likely it is to cite technology as having the greatest potential to increase productivity, according to a new survey of midmarket companies by Deloitte.
The study shows cloud computing emerging as an investment priority. When asked what types of investments companies were likely to make in technology, 40 of the respondents cited cloud computing. That’s close to automation of business processes (46 percent) and data analytics (41 percent), according to eWEEK.
“Interestingly, there seems to be a greater recognition of the benefits of cloud computing,” the report stated. “In our September 2011 survey, it was recognized as a distant fourth as a means to increase productivity. In this survey, it nearly equaled data analytics and business intelligence in terms of likely investments.”