For all sports fans out there, the Cloud is becoming a reality for major sporting events. The recent US Open Tennis tournament had over seven hundred thousand estimated people attend the event. Traditionally all these folks would attend the event, enjoy the matches, check the web site, eat delicious food and yell hard at the event to encourage their favorite players. There was a web site for many years that provided information about matches, players and breaking news.
However with the advent of social media and mobile devices, there has been a shift to new delivery channels and innovative ways to communicate. Millions of people world wide followed the event and leveraged social media. The web site was accessed by millions of people and offered live streaming for computers and mobile devices. Not just that but the event generated millions of tweets about player information, past performance, who may win and other personal opinions.