Parallels today announced expanded access of its Partner Program specifically for smaller and growing web hosters and website designers. Parallels’ unmatched depth of valuable expertise, best practices, tools and other go-to-market resources are now available to hosters seeking to grow their businesses by delivering cloud services.

“Smaller and growing web hosters and design firms now have access to the best resources available for accelerating their revenue and profitability,” said John Zanni, Vice President, Service Provider Marketing and Alliances, Parallels. “Key benefits of our program include expertise on how to implement proven strategies and tactics for improving customer value through better operations and for delivering a broader set of hosted services and applications.”

New access for Parallels Partners includes:

• A new Member level, specifically designed for small web hosters who
  are seeking business growth and who aspire to achieve advanced partner
  benefits as their revenue and customer base expands.
• The introduction of the Bronze Partner program level for Europe and
  North Africa (EUNA).The Bronze Partner program is designed for high
  impact web hosters who typically operate on a local or regional level,
  and who can benefit from tools and resources to help them grow their
  businesses to the next level. Membership in the Bronze Partner Program
  has proved popular with similar-sized hosters in North America, with
  membership tripling over the past year.

All members of the Parallels Partner Program can take advantage of recent enhancements and resources centrally located on the Parallels PartnerNet portal, including:

• SMB Knowledge Headquarters – tools, whitepapers, research and webinars
  help service providers gain insights on SMB cloud usage and cloud
  services opportunities. Based on its interactions with thousands of
  service providers, and its ongoing series of SMB Cloud Insights™
  research, Parallels is the single best source for information on
  trends and actionable recommendations for targeting, marketing and
  selling cloud services to SMBs.
• Best Practices – assets, case studies, templates and other
  go-to-market resources provide proven strategies and tactics for
  service plans, pricing, offerings, promotions, bundling and upselling
  cloud services.
• Parallels Partner Forums –partners can interact with Parallels and
  other service providers to overcome challenges and better realize
  market opportunities. Partners can benefit from sharing and learning
  best practices and techniques to become more proficient in their
  sales, marketing and support activities.

For more information about signing up for the Parallels Service Provider Partner Program, visit http://www.parallels.com/spp/partnerprogram