Tapjoy’s data-driven business of serving 500 million global mobile users – or more than 1.5 million add engagements per day, a data volume of a 120 terabytes – runs with extreme efficiency.
The next BriefingsDirect Voice of the Customer big data case study discussion examines how mobile app advertising platform Tapjoy handles fast and massive data – some two dozen terabytes per day – with just two part-time database administrators (DBAs).