Alibaba Cloud has launched its EMEA Ecosystem Partner Programme, with the aim of helping to develop the company’s presence in the region.

It’s already onboarded some big industry players, including Accenture, Altran, Ecritel, Hashicorp, Intel, Linkbynet, and Micropole.

Alibaba wants to focus on helping businesses in “targeted industries” with their digital transformation efforts as well as developing talent and boosting innovation across the cloud-powered board. 

“Our goal in EMEA is to bring powerful and elastic cloud services to our customers and create a well-connected, comprehensive ecosystem with our partners to accelerate cloud technology development in the regional cloud industry,” said Yeming Wang, general manager of Alibaba Cloud EMEA.

The company is now looking for more partners to tie up with in order to grow its EMEA business and is seeking startups as well as established companies to help it grow.

The announcement was made at the Ecosystem Summit EMEA 2018 hosted by Alibaba Cloud at Station F in Paris, where 400 people congregated from across the tech industry.

Representatives from private companies, public sector organisations, developers, engineers, channel partners and startups came together to discuss the future of the cloud and joined forces to think about how the industry can “incubate” a wider technology ecosystem and support startups.

“We are committed to foster innovation and nurture local talent, which is why we are excited to have held our Summit today at Station F, a campus which gathers a whole start-up ecosystem under one roof here in Paris. We hope that the Summit has inspired companies of all sizes and demonstrated Alibaba Cloud’s belief in working together for the future of the industry.” Wang added.