Richard Absalom, Analyst, Consumer Impact Technology, Ovum
At this year’s Mobile World Congress in Barcelona, the topic of enterprise mobility was everywhere – literally, the stands exhibiting all the vendors operating in the space were spread throughout the eight vast halls of Fira Gran Via. Everywhere you looked there were vendors showing off their approaches to enterprise mobility management (EMM), highlighting the importance of mobility for businesses right now: the size of the demand is so big, and there are so many different approaches to EMM, that you could not possibly fit them all under one single (no matter how huge) roof.
A few key themes emerged from the chaos. Significant announcements made by Samsung and AirWatch highlighted the seriousness with which investors and manufacturers are treating the presence of consumer devices in the enterprise. The general trend toward enterprise app provision and management continued to manifest, and most vendors …