There are no shortage of bold, sometimes inane, headlines related to Big Data.
In just the past 15 minutes, I ran across these two unrelated articles on my #bigdata Twitter feed.
Big Data Knows What You’re Doing Right Now
Wow! Twitter can tell you when you are going to get sick.
One of my favorite things about Big Data are the ridiculous blog headlines you can craft, simply by playing off the newness and lack of understanding around what Big Data is.
Take the first article for example. Time Magazine posits that aggregators are collecting a boatload of sensitive information about each and every one of us. Every time we accept a privacy policy or log in to Facebook or play an iPad app, a shadowy organization learns something new about us as individuals, powered of course by big data.
Sounds scary right?