Like most maturing industries, standards are required to achieve broad adoption and maximum value. For the cloud, in particular cloud Infrastructure as a Service (IaaS) offerings like Amazon Web Services and Rackspace Cloud, it’s time for a standard method for presenting these services so buyers can reasonably compare and contrast and make better buying decisions.
At the moment, purchasing IaaS is similar to how groceries were bought decades ago – very difficult to compare – both the product contents and the price/value vary from one vendor to another. A recent study conducted by the Open Data Center Alliance (ODCA) – involving Intel, Appnomic Systems and a number of other ODCA enterprise members – illustrates just how difficult the situation is today.