Cloud service providers are up against several key challenges when it comes to selling desktop virtualization technology. An understanding of the benefits of desktop-as-a-service (DaaS) rarely exists, and licensing concerns \u2013 and their rising costs \u2013 are not going away any time soon. Knowing the do\u2019s and don\u2019t of selling desktop-as-a-service before diving in can solve problems on the front end while ensuring adoption of DaaS occurs in companies of all shapes and sizes.
\n1. Turn IT administrators into allies, not opponents.
\nAmong the myriad reasons enterprises cite for turning to desktop-as-a-service (DaaS) technology, a few prove instrumental in driving its adoption. When evaluating the decision drivers behind DaaS, it is important to consider what the actual motivators behind a switch away from traditional desktop computing may be, and who it is that must be properly motivated. While some of the most progressive executives of small and mid-sized businesses may themselves be the driving force behind such a switch, it is worth noting that these are not typically the individuals interacting with DaaS providers. On the other hand, those who head the IT department of a company have many potential motivators for spearheading a switch from traditional compute to virtualized hosted Windows desktops. The time, energy and frustration DaaS can spare those who actually administer end-user compute for organizations with dozens \u2013 or hundreds \u2013 of desktops can be significant. If these individuals are sufficiently aware of the benefits they stand to accrue through a switch to more efficient DaaS technology, it follows intuitively that such heads of IT organizations would be among the strongest advocates for such a shift.<\/p>\n