{"id":6571,"date":"2013-03-20T09:15:00","date_gmt":"2013-03-20T09:15:00","guid":{"rendered":"http:\/\/www.cloudcomputing-news.net\/blog-hub\/2013\/mar\/20\/microsofts-cloud-strategy-and-roadmap-evident-at-convergence-2013\/"},"modified":"2013-03-20T09:15:00","modified_gmt":"2013-03-20T09:15:00","slug":"microsofts-cloud-strategy-and-roadmap-evident-at-convergence-2013","status":"publish","type":"post","link":"https:\/\/icloud.pe\/blog\/microsofts-cloud-strategy-and-roadmap-evident-at-convergence-2013\/","title":{"rendered":"Microsoft\u2019s cloud strategy and roadmap evident at Convergence 2013"},"content":{"rendered":"<p>Kirill Tatarinov&rsquo;s&nbsp;keynote this morning at&nbsp;Microsoft&rsquo;s Convergence 2013 marks a subtle, yet very significant shift in how this technology leader is marketing itself to partners and the outside world.&nbsp; They are humanizing their marketing, messaging and products.<\/p>\n<p>Gone is the&nbsp;Spock-like precision of presentations packed with roadmaps, mind-numbing metrics and intricate feature analysis.&nbsp; The Nick Brophy Band made the keynote complete by delivering excellent sets.<\/p>\n<p>Microsoft&nbsp;is learning that telling a good story trumps terabytes of metrics. They delivered a strong keynote today starting out showing how attendees reached out to the local community and helped Habitat for Humanity.&nbsp; <\/p>\n<p>Kirill then based the majority of his keynote on four customer success stories taken from the&nbsp;Microsoft Customer Excellence Award&nbsp;winners. Chobani, Shock Doctor, Revlon and Weight Watchers shared how they were able to better connect with customers and run more efficient businesses using&nbsp;Microsoft Dynamics.<\/p>\n<p>The only &#8230;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kirill Tatarinov&rsquo;s&nbsp;keynote this morning at&nbsp;Microsoft&rsquo;s Convergence 2013 marks a subtle, yet very significant shift in how this technology leader is marketing itself to partners and the outside world.&nbsp; They are humanizing thei&#8230;<\/p>\n","protected":false},"author":9,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-6571","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/posts\/6571","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/comments?post=6571"}],"version-history":[{"count":0,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/posts\/6571\/revisions"}],"wp:attachment":[{"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/media?parent=6571"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/categories?post=6571"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/tags?post=6571"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}