{"id":538,"date":"2012-03-20T16:36:42","date_gmt":"2012-03-20T16:36:42","guid":{"rendered":"http:\/\/icloud.pe\/blog\/?guid=f62b5e60db6a7593186a3b9d42b87171"},"modified":"2012-03-20T16:36:42","modified_gmt":"2012-03-20T16:36:42","slug":"summit-2012-practice-best-practices-track-2","status":"publish","type":"post","link":"https:\/\/icloud.pe\/blog\/summit-2012-practice-best-practices-track-2\/","title":{"rendered":"Summit 2012: Practice Best Practices Track 2"},"content":{"rendered":"<p class=\"p1\">&nbsp;<\/p>\n<p class=\"p1\"><em>There was a plethora of great content at Summit 2012 this year, and it was impossible to attend it all.&nbsp; Fortunately, we have all of our talks on YouTube!&nbsp; For this series of posts, we have consolidated the talks by tracks at Parallels Summit.<\/em>&nbsp;<\/p>\n<p class=\"p1\">&nbsp;<\/p>\n<p class=\"p1\"><strong>Practice Best Practices: <\/strong>This track focused Summit Attendees on how to best use Parallels Products to drive business growth, and efficiently provide the Parallels products to customers. &nbsp;Additionally, this track emphasised how to best capitalize on the growing SMB cloud market.<\/p>\n<p class=\"p2\"><strong>&nbsp;<\/strong><\/p>\n<p class=\"p1\"><strong>Panel: Building a secure cloud for customers &ndash; demystified<\/strong><\/p>\n<p class=\"p1\"><strong><br \/><\/strong><\/p>\n<p class=\"p1\"><strong><em>Alex Danyluk<\/em><\/strong><em>, Sr. Director SaaS &amp; ISV Alliances, Parallels (moderator)<\/em><\/p>\n<p class=\"p1\"><em><br \/><\/em><\/p>\n<p class=\"p1\"><strong>Panelists:<\/strong><\/p>\n<ul class=\"ul1\">\n<li class=\"li1\"><span class=\"s1\">&bull;<span> <\/span><\/span><strong>Rick Norman<\/strong>, Director of Professional Services, CoalFire<\/li>\n<li class=\"li1\"><span class=\"s1\">&bull;<span> <\/span><\/span><strong>Sean Leach<\/strong>, Vice President, Strategy and Technology, Verisign<\/li>\n<li class=\"li1\"><span class=\"s1\">&bull;<span> <\/span><\/span><strong>Brett Matesen<\/strong>, Director of Business Development, Kaspersky<\/li>\n<li class=\"li1\"><span class=\"s1\">&bull;<span> <\/span><\/span><strong>Dreas van Donselaar<\/strong>, CTO, SpamExperts<\/li>\n<\/ul>\n<p class=\"p1\">&nbsp;<\/p>\n<p class=\"p1\">The cloud promise is that all data, applications, and services are accessible from any device over the internet, but this has tremendous security implications at every layer from the network to the servers to the systems and end-point devices. Listen to a panel of experts discuss the trends in keeping the cloud secure, what matters to customers, and what security issues need to be top of mind for you in 2012.<\/p>\n<p class=\"p1\">&nbsp;<\/p>\n<p class=\"p1\"><object width=\"420\" height=\"315\"><param name=\"movie\" value=\"http:\/\/www.youtube.com\/v\/pQS59zNiKQg?version=3&amp;hl=en_US&amp;rel=0\"><\/param><param name=\"allowFullScreen\" value=\"true\"><\/param><param name=\"allowscriptaccess\" value=\"always\"><\/param><embed src=\"http:\/\/www.youtube.com\/v\/pQS59zNiKQg?version=3&amp;hl=en_US&amp;rel=0\" type=\"application\/x-shockwave-flash\" width=\"420\" height=\"315\" allowscriptaccess=\"always\" allowfullscreen=\"true\"><\/embed><\/object><\/p>\n<p class=\"p1\">&nbsp;<\/p>\n<p class=\"p2\">&nbsp;<\/p>\n<p class=\"p1\"><strong>Customer Support: Parallels lessons<\/strong><\/p>\n<p class=\"p1\"><strong><br \/><\/strong><\/p>\n<p class=\"p1\"><strong><em>Kellie Green<\/em><\/strong><em>, VP, Global Support, Parallels<\/em><\/p>\n<p class=\"p1\"><em><br \/><\/em><\/p>\n<p class=\"p1\">Support can be a key differentiator in a service provider business. Parallels has made major strides in enhancing its Support capabilities in the last year and this session will provide you with our learnings. Pick up new ideas about optimizing your support experience and hear more about the changes planned in Parallels Support this year.<\/p>\n<p class=\"p1\">&nbsp;<\/p>\n<p class=\"p1\"><object width=\"420\" height=\"315\"><param name=\"movie\" value=\"http:\/\/www.youtube.com\/v\/aEv9ZbXZMoM?version=3&amp;hl=en_US&amp;rel=0\"><\/param><param name=\"allowFullScreen\" value=\"true\"><\/param><param name=\"allowscriptaccess\" value=\"always\"><\/param><embed src=\"http:\/\/www.youtube.com\/v\/aEv9ZbXZMoM?version=3&amp;hl=en_US&amp;rel=0\" type=\"application\/x-shockwave-flash\" width=\"420\" height=\"315\" allowscriptaccess=\"always\" allowfullscreen=\"true\"><\/embed><\/object><\/p>\n<p class=\"p1\">&nbsp;<\/p>\n<p class=\"p1\">You can download a PDF copy of this presentation <a href=\"http:\/\/download.parallels.com\/summit\/2012\/presentations\/KellieGreen_BestPractices_Summit2012.pdf\">here<\/a>.&nbsp;<\/p>\n<p class=\"p2\">&nbsp;<\/p>\n<p class=\"p1\"><strong>Panel: Best practices for growing a hosting business &#8211; being on the right side of the growth curve<\/strong><\/p>\n<p class=\"p1\"><strong><br \/><\/strong><\/p>\n<p class=\"p1\"><strong>Liam Eagle<\/strong>, Editor in Chief, Web Host Industry Review (moderator)<\/p>\n<p class=\"p1\">&nbsp;<\/p>\n<p class=\"p1\">Panelists:<\/p>\n<ul class=\"ul1\">\n<li class=\"li1\"><span class=\"s1\">&bull;<span> <\/span><\/span><strong>Steven Canale<\/strong>, Vice President of Sales, SoftLayer Technologies<\/li>\n<li class=\"li1\"><span class=\"s1\">&bull;<span> <\/span><\/span><strong>Joy Nemitz<\/strong>, CMO, Apptix<\/li>\n<li class=\"li1\"><span class=\"s1\">&bull;<span> <\/span><\/span><strong>Roy Joseph<\/strong>, President, UNITY Mobile<\/li>\n<li class=\"li1\"><span class=\"s1\">&bull;<span> <\/span><\/span><strong>Craig Ball<\/strong>, Director of Sales, Infratel<\/li>\n<li class=\"li1\"><span class=\"s1\">&bull;<span> <\/span><\/span><strong>Jon McCarrick<\/strong>, Sr. Product Marketing Manager, Parallels Automation, Parallels<\/li>\n<li class=\"li1\"><span class=\"s1\">&bull;<span> <\/span><\/span><strong>Igor Seletskiy<\/strong>, Founder and CEO, CloudLinux<\/li>\n<\/ul>\n<p class=\"p1\">&nbsp;<\/p>\n<p class=\"p1\">While the hosting industry is experiencing double digit year-over-year growth, leaders in this sector are growing much faster than the industry average. This panel of experts will talk about what is working (and not working) and why.<\/p>\n<p class=\"p2\">&nbsp;<\/p>\n<p class=\"p2\"><object width=\"420\" height=\"315\"><param name=\"movie\" value=\"http:\/\/www.youtube.com\/v\/F5EID_6_M18?version=3&amp;hl=en_US&amp;rel=0\"><\/param><param name=\"allowFullScreen\" value=\"true\"><\/param><param name=\"allowscriptaccess\" value=\"always\"><\/param><embed src=\"http:\/\/www.youtube.com\/v\/F5EID_6_M18?version=3&amp;hl=en_US&amp;rel=0\" type=\"application\/x-shockwave-flash\" width=\"420\" height=\"315\" allowscriptaccess=\"always\" allowfullscreen=\"true\"><\/embed><\/object><\/p>\n<p class=\"p2\">&nbsp;<\/p>\n<p class=\"p1\">&nbsp;<\/p>\n<p class=\"p1\"><strong>You&#8217;re thinking mobile, but you might not be thinking big enough<\/strong><\/p>\n<p class=\"p1\"><strong><br \/><\/strong><\/p>\n<p class=\"p1\"><strong><em>Elliot Noss<\/em><\/strong><em>, President and CEO, Tucows<\/em><\/p>\n<p class=\"p1\"><em><br \/><\/em><\/p>\n<p class=\"p1\">Thinking about how to capitalize on the remarkable growth of mobile this year? Make sure you are thinking big enough. That might require a shift in how you define yourself, from a product focus to a relationship focus. You will likely find that your relationships are your real advantage and that your customers will buy much bigger products from you than you realize.<\/p>\n<p class=\"p1\">&nbsp;<\/p>\n<p class=\"p1\"><object width=\"420\" height=\"315\"><param name=\"movie\" value=\"http:\/\/www.youtube.com\/v\/ZyEKHcOngkk?version=3&amp;hl=en_US&amp;rel=0\"><\/param><param name=\"allowFullScreen\" value=\"true\"><\/param><param name=\"allowscriptaccess\" value=\"always\"><\/param><embed src=\"http:\/\/www.youtube.com\/v\/ZyEKHcOngkk?version=3&amp;hl=en_US&amp;rel=0\" type=\"application\/x-shockwave-flash\" width=\"420\" height=\"315\" allowscriptaccess=\"always\" allowfullscreen=\"true\"><\/embed><\/object><\/p>\n<p class=\"p1\">&nbsp;<\/p>\n<p class=\"p1\">You can download a PDF copy of this presentation <a href=\"http:\/\/download.parallels.com\/summit\/2012\/presentations\/Tucows_ElliotNoss_BestPractices_Summit2012.pdf\">here<\/a>.&nbsp;<\/p>\n<p class=\"p1\">&nbsp;<\/p>\n<p class=\"p1\"><strong>Grow your business: Parallels partner resources<\/strong><\/p>\n<p class=\"p1\"><strong><br \/><\/strong><\/p>\n<p class=\"p1\"><strong><em>Scott Fallon<\/em><\/strong><em>, Sr. Director, Partner Marketing, Parallels<\/em><\/p>\n<p class=\"p1\"><em><br \/><\/em><\/p>\n<p class=\"p1\">Leverage the resources Parallels offers to support your operational, marketing and sales efforts. We&rsquo;ll talk about new and enhanced benefits offered through the Parallels Partner Program, technical support resources, working with Parallels Sales and more. And we&rsquo;ll take your feedback on what partner benefits and tools you&rsquo;d like to see added in the coming year.<\/p>\n<p class=\"p1\">&nbsp;<\/p>\n<p class=\"p1\"><object width=\"420\" height=\"315\"><param name=\"movie\" value=\"http:\/\/www.youtube.com\/v\/FFv5ycJC31c?version=3&amp;hl=en_US&amp;rel=0\"><\/param><param name=\"allowFullScreen\" value=\"true\"><\/param><param name=\"allowscriptaccess\" value=\"always\"><\/param><embed src=\"http:\/\/www.youtube.com\/v\/FFv5ycJC31c?version=3&amp;hl=en_US&amp;rel=0\" type=\"application\/x-shockwave-flash\" width=\"420\" height=\"315\" allowscriptaccess=\"always\" allowfullscreen=\"true\"><\/embed><\/object><\/p>\n<p class=\"p1\">&nbsp;<\/p>\n<p class=\"p1\">You can download a PDF copy of this presentation <a href=\"http:\/\/download.parallels.com\/summit\/2012\/presentations\/ScottFallon_BestPractices_Summit2012.pdf\">here<\/a>.&nbsp;<\/p>\n<p class=\"p1\">&nbsp;<\/p>\n<p class=\"p1\">&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp;<br \/>\nThere was a plethora of great content at Summit 2012 this year, and it was impossible to attend it all.&nbsp; Fortunately, we have all of our talks on YouTube!&nbsp; For this series of posts, we have consolidated the talks by tracks at Parallels&#8230;<\/p>\n","protected":false},"author":11,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[86,8,99,90,98,100,85],"tags":[],"class_list":["post-538","post","type-post","status-publish","format-standard","hentry","category-cloud-services","category-hosting","category-marketing","category-parallels-summit-2012","category-shared-hosting","category-small-businesses","category-smb"],"_links":{"self":[{"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/posts\/538","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/comments?post=538"}],"version-history":[{"count":0,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/posts\/538\/revisions"}],"wp:attachment":[{"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/media?parent=538"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/categories?post=538"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/tags?post=538"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}