{"id":42820,"date":"2022-03-08T10:55:08","date_gmt":"2022-03-08T10:55:08","guid":{"rendered":"http:\/\/icloud.pe\/blog\/?guid=c01b12302be72d255d5f227a64c3c2a7"},"modified":"2022-03-08T10:55:08","modified_gmt":"2022-03-08T10:55:08","slug":"google-cloud-partners-with-flipkart-for-digital-transformation","status":"publish","type":"post","link":"https:\/\/icloud.pe\/blog\/google-cloud-partners-with-flipkart-for-digital-transformation\/","title":{"rendered":"Google Cloud partners with Flipkart for digital transformation"},"content":{"rendered":"<p><span class=\"field field-name-field-author field-type-node-reference field-label-hidden\"><br \/>\n      <span class=\"field-item even\"><a href=\"https:\/\/www.cloudpro.co.uk\/authors\/zach-marzouk\">Zach Marzouk<\/a><\/span><br \/>\n  <\/span><\/p>\n<div class=\"field field-name-field-published-date field-type-datetime field-label-hidden\">\n<div class=\"field-items\">\n<div class=\"field-item even\"><span class=\"date-display-single\">8 Mar, 2022<\/span><\/div>\n<\/p><\/div>\n<\/div>\n<p class=\"short-teaser\">\n<a href=\"https:\/\/www.cloudpro.co.uk\/\" title=\"\" class=\"combined-link\"><\/a><\/p>\n<div class=\"field field-name-body\">\n<p><a href=\"https:\/\/www.itpro.co.uk\/search\/google%20cloud\/\"  data-cke-saved-href=\"https:\/\/www.itpro.co.uk\/search\/google%20cloud\/\">Google Cloud<\/a> and Flipkart have partnered to help the Indian e-commerce company with innovation and its <a href=\"https:\/\/www.itpro.co.uk\/cloud\"  data-cke-saved-href=\"https:\/\/www.itpro.co.uk\/cloud\">cloud<\/a> strategy.<\/p>\n<p>Flipkart, founded in 2007, has a registered customer base of over 400 million and offers over 150 million products across more than 80 categories. It claims to be one of <a href=\"https:\/\/www.itpro.co.uk\/search\/india\/\"  data-cke-saved-href=\"https:\/\/www.itpro.co.uk\/search\/india\/\">India\u2019s<\/a> leading digital commerce entities.<\/p>\n<p><!--wysiwyg_see-related_plugin--><\/p>\n<p>\nFlipkart stated that it will scale on Google Cloud\u2019s <a href=\"https:\/\/www.itpro.co.uk\/infrastructure\"  data-cke-saved-href=\"https:\/\/www.itpro.co.uk\/infrastructure\">infrastructure<\/a> to reach more customers. This will help the company deliver robust app access and performance, even during peak purchase seasons with heightened traffic. It will also build new products on the Google Cloud, helping it to expand into new markets in India.<\/p>\n<p>The e-commerce company is also set to deploy Google Cloud\u2019s data analytics and <a href=\"https:\/\/www.itpro.co.uk\/strategy\/28071\/what-is-machine-learning\"  data-cke-saved-href=\"https:\/\/www.itpro.co.uk\/strategy\/28071\/what-is-machine-learning\">machine learning technologies<\/a>, to help it better analyse traffic and transactional data, discover real-time insights into customer purchasing and shopping behaviour, and identify trends and patterns with increased demand.<\/p>\n<p>Lastly, Flipkart will advance productivity and collaboration globally with <a href=\"https:\/\/www.itpro.co.uk\/search\/google%20workspace\/\"  data-cke-saved-href=\"https:\/\/www.itpro.co.uk\/search\/google%20workspace\/\">Google Workspace<\/a>. It aims to expand the tech giant\u2019s platform to improve employees\u2019 experience and connections.<\/p>\n<p>&#8220;Our strategic alliance with Google Cloud will enable us to accelerate our digital transformation, power productivity and advance our innovation agenda,\u201d said Jeyandran Venugopal, chief product and technology officer at Flipkart. \u201cWe are excited by Google Cloud&#8217;s unique strengths and experience in AI\/ML and its proven scalability and security, all of which will be critical in our next phase of growth.&#8221;<\/p>\n<p>Flipkart hopes that the partnership will propel it into its next phase of growth and advance its vision of onboarding India\u2019s next 200 million shoppers and thousands of sellers.<\/p>\n<p>&#8220;Flipkart&#8217;s growth in India has been powered by its digital-first strategy and forward-thinking approach to cloud technology,\u201d said Bikram Singh Bedi, managing director of Google Cloud India. \u201cAs the company continues to scale and grow its e-commerce platform, we will work together to drive technological innovations and help Flipkart drive breakthrough businesses in the future.\u201d<\/p>\n<p>The news comes after Google Cloud <a href=\"https:\/\/www.itpro.co.uk\/cloud\/362049\/google-cloud-to-open-new-office-in-pune\"  data-cke-saved-href=\"https:\/\/www.itpro.co.uk\/cloud\/362049\/google-cloud-to-open-new-office-in-pune\">recently invested in a new office in Pune, India<\/a>. It said last month that it aims to open the location during the second half of 2022 and has already begun hiring for new positions. The teams located at the new office will help build advanced enterprise cloud technologies in collaboration with global engineering teams and deliver product and implementation expertise for digital transformation.\u200b\u200b <\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>      Zach Marzouk<\/p>\n<p>        8 Mar, 2022    <\/p>\n<p>      Google Cloud and Flipkart have partnered to help the Indian e-commerce company with innovation and its cloud strategy.<br \/>\nFlipkart, founded in 2007, has a registered customer base of over 400 millio&#8230;<\/p>\n","protected":false},"author":654,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-42820","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/posts\/42820","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/users\/654"}],"replies":[{"embeddable":true,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/comments?post=42820"}],"version-history":[{"count":1,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/posts\/42820\/revisions"}],"predecessor-version":[{"id":42821,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/posts\/42820\/revisions\/42821"}],"wp:attachment":[{"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/media?parent=42820"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/categories?post=42820"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/tags?post=42820"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}