{"id":42231,"date":"2021-06-30T14:41:27","date_gmt":"2021-06-30T14:41:27","guid":{"rendered":"http:\/\/icloud.pe\/blog\/?guid=e6caacf7d72537af3da8f88a4f372abd"},"modified":"2021-06-30T14:41:27","modified_gmt":"2021-06-30T14:41:27","slug":"slack-repositions-itself-as-a-virtual-hq-for-hybrid-workers","status":"publish","type":"post","link":"https:\/\/icloud.pe\/blog\/slack-repositions-itself-as-a-virtual-hq-for-hybrid-workers\/","title":{"rendered":"Slack repositions itself as a &#8216;virtual HQ&#8217; for hybrid workers"},"content":{"rendered":"<p><span class=\"field field-name-field-author field-type-node-reference field-label-hidden\"><br \/>\n      <span class=\"field-item even\"><a href=\"https:\/\/www.cloudpro.co.uk\/authors\/bobby-hellard\">Bobby Hellard<\/a><\/span><br \/>\n  <\/span><\/p>\n<div class=\"field field-name-field-published-date field-type-datetime field-label-hidden\">\n<div class=\"field-items\">\n<div class=\"field-item even\"><span class=\"date-display-single\">30 Jun, 2021<\/span><\/div>\n<\/p><\/div>\n<\/div>\n<p class=\"short-teaser\">\n<a href=\"https:\/\/www.cloudpro.co.uk\/\" title=\"\" class=\"combined-link\"><\/a><\/p>\n<div class=\"field field-name-body\">\n<p>Slack has added three new features in an attempt\u00a0to reposition the platform as a &#8216;virtual headquarters&#8217; for companies that adopt <a href=\"https:\/\/www.itpro.co.uk\/business\/business-strategy\/357031\/the-new-hybrid-office\"  data-cke-saved-href=\"https:\/\/www.itpro.co.uk\/business\/business-strategy\/357031\/the-new-hybrid-office\">hybrid<\/a> or entirely remote working strategies post-pandemic.\u00a0<\/p>\n<p>These arrive in addition to the recently announced feature that enables users to <a href=\"https:\/\/www.itpro.co.uk\/software\/359917\/slack-will-now-let-you-schedule-messages-up-to-120-days-in-advance\"  data-cke-saved-href=\"https:\/\/www.itpro.co.uk\/software\/359917\/slack-will-now-let-you-schedule-messages-up-to-120-days-in-advance\">schedule messages<\/a>, which is very much in keeping with the idea of businesses running and operating across different regions and time zones.\u00a0<\/p>\n<p>&#8220;The &#8216;new normal&#8217; is here to stay &#8211; no one wants to give up the flexibility of working from anywhere,&#8221; said Slack&#8217;s VP of product, Noah <span class=\"scayt-misspell-word\" data-scayt-word=\"Desai\" data-wsc-lang=\"en_GB\" data-wsc-id=\"kqjl18c0jwnz14rlk\">Desai<\/span> Weiss. &#8220;There&#8217;s a clear need for a virtual headquarters that helps employees embrace a new sense of flexibility, that makes them feel connected to their colleagues despite being physically apart, and that recreates the serendipity and creativity of the office.<\/p>\n<p>&#8220;This is why we are introducing new virtual HQ capabilities like Slack Huddles and native recording of video, voice, and screen-sharing clips in Slack.&#8221;<br \/>\n\u00a0<br \/>\nSlack Huddles is essentially the company&#8217;s pitch for those &#8216;<a href=\"https:\/\/www.itpro.co.uk\/business-strategy\/careers-training\/355391\/life-under-lockdown-why-we-miss-office-work-culture\"  data-cke-saved-href=\"https:\/\/www.itpro.co.uk\/business-strategy\/careers-training\/355391\/life-under-lockdown-why-we-miss-office-work-culture\">water cooler conversations<\/a>&#8216; workers used to enjoy in a physical office. This is a key part of its &#8216;virtual HQ&#8217; strategy, re-creating those spontaneous moments of conversation or brainstorming via an &#8216;audio first button in the bottom corner of the Slack sidebar. It&#8217;s a one-click operation where a &#8216;huddle&#8217; can be started in any channel or direct message (<a href=\"https:\/\/www.itpro.co.uk\/business-strategy\/collaboration\/359553\/slack-connect-vs-microsoft-teams-connect\"  data-cke-saved-href=\"https:\/\/www.itpro.co.uk\/business-strategy\/collaboration\/359553\/slack-connect-vs-microsoft-teams-connect\">including the ones users share with external contacts<\/a>) where participants can virtually come and go as they please.<\/p>\n<div id=\"file-8079\" class=\"file file-image file-image-gif file-content-original\">\n<div class=\"content\">    <img decoding=\"async\" src=\"https:\/\/cdn2.cloudpro.co.uk\/sites\/cloudprod7\/files\/2021\/06\/slackhuddles.gif\" alt=\"\" \/>  <\/div>\n<\/div>\n<p>Another new feature has a very <span class=\"scayt-misspell-word\" data-scayt-word=\"TikTok\" data-wsc-lang=\"en_GB\" data-wsc-id=\"kqjl193w0jufx3jvl\">TikTok<\/span>\u00a0feel to it, as\u00a0Slack users will be able to create and share video, screen recordings and audio clips,\u00a0rather than conduct meetings or write long text into a channel. This was previously touched upon earlier in the year as a sort of &#8216;<a href=\"https:\/\/www.itpro.co.uk\/business-strategy\/collaboration\/357360\/slack-connect-security-updates\"  data-cke-saved-href=\"https:\/\/www.itpro.co.uk\/business-strategy\/collaboration\/357360\/slack-connect-security-updates\">Stories&#8217; type feature<\/a>\u00a0that&#8217;s used on Instagram and now Twitter with &#8216;Fleets&#8217;.\u00a0<\/p>\n<div id=\"file-8080\" class=\"file file-image file-image-gif file-content-original\">\n<div class=\"content\">    <img decoding=\"async\" src=\"https:\/\/cdn2.cloudpro.co.uk\/sites\/cloudprod7\/files\/2021\/06\/videorecordings.gif\" alt=\"\" \/>  <\/div>\n<\/div>\n<p>The final new product for Slack&#8217;s\u00a0&#8216;virtual HQ&#8217; overhaul is called &#8216;Slack Atlas&#8217;, which is a digital directory users can navigate from within their account and connect to colleagues and partners from across their networks.<br \/>\n\u00a0<br \/>\nAll of the new features are being rolled out now to paid-tier customers. Slack has yet to confirm whether they will also be rolling out to non-paying customers.\u00a0 <\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>      Bobby Hellard<\/p>\n<p>        30 Jun, 2021    <\/p>\n<p>      Slack has added three new features in an attempt\u00a0to reposition the platform as a &#8216;virtual headquarters&#8217; for companies that adopt hybrid or entirely remote working strategies post-pandemic.\u00a0<br \/>\nThe&#8230;<\/p>\n","protected":false},"author":403,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-42231","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/posts\/42231","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/users\/403"}],"replies":[{"embeddable":true,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/comments?post=42231"}],"version-history":[{"count":1,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/posts\/42231\/revisions"}],"predecessor-version":[{"id":42232,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/posts\/42231\/revisions\/42232"}],"wp:attachment":[{"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/media?parent=42231"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/categories?post=42231"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/tags?post=42231"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}