{"id":41364,"date":"2020-09-22T12:08:18","date_gmt":"2020-09-22T12:08:18","guid":{"rendered":"http:\/\/icloud.pe\/blog\/?guid=e32839a7cde794e5b628e73119bd85d0"},"modified":"2020-09-22T12:08:18","modified_gmt":"2020-09-22T12:08:18","slug":"unilever-adopts-google-clouds-complex-data-processing-for-deforestation-drive","status":"publish","type":"post","link":"https:\/\/icloud.pe\/blog\/unilever-adopts-google-clouds-complex-data-processing-for-deforestation-drive\/","title":{"rendered":"Unilever adopts Google Cloud\u2019s complex data processing for deforestation drive"},"content":{"rendered":"<p><span class=\"field field-name-field-author field-type-node-reference field-label-hidden\"><br \/>\n      <span class=\"field-item even\"><a href=\"https:\/\/www.cloudpro.co.uk\/authors\/keumars-afifi-sabet-0\">Keumars Afifi-Sabet<\/a><\/span><br \/>\n  <\/span><\/p>\n<div class=\"field field-name-field-published-date field-type-datetime field-label-hidden\">\n<div class=\"field-items\">\n<div class=\"field-item even\"><span class=\"date-display-single\">22 Sep, 2020<\/span><\/div>\n<\/p><\/div>\n<\/div>\n<p class=\"short-teaser\">\n<a href=\"https:\/\/www.cloudpro.co.uk\/\" title=\"\" class=\"combined-link\"><\/a><\/p>\n<div class=\"field field-name-body\">\n<p>Unilever has partnered with Google Cloud to harness its cloud computing and\u00a0<a href=\"https:\/\/www.itpro.co.uk\/business-strategy\/28163\/what-is-big-data-analytics\" >big data processing<\/a>\u00a0technologies to gain an overview of ecosystems the business influences, and make supply chain interventions to better conserve the environment.<\/p>\n<p>The multinational consumer goods firm will collaborate with Google Cloud to build platforms that can pave the way for sustainable commodity sourcing by both Unilever and companies in its supply chain.\u00a0<\/p>\n<p>As part of the implementation, cloud computing will be combined with satellite imaging\u00a0and\u00a0<a href=\"https:\/\/www.itpro.co.uk\/ai-news\/what-is-ai\" >AI<\/a>\u00a0in order to build a more holistic view of forests, water cycles and biodiversity that intersect Unilever\u2019s supply chain.<\/p>\n<p><!--wysiwyg_see-related_plugin--><\/p>\n<p>\nBy working with Google Cloud\u2019s global geo-spatial platform, which includes the Google Earth Engine, Google Cloud Storage and BigQuery, Unilver can utilise accurate satellite imagery with the ability to store and process large amounts of complex data.<\/p>\n<p>Uniler will use the platform to obtain insights into the impact on its sourcing processes on the environment and local communities and will allow the company and its suppliers to make interventions when they\u2019re required.\u00a0\u00a0<\/p>\n<p>The project will demand that complex datasets are simplified and analysed in order to increase transparency within supply chains and allowing collaboration across public sector and private partners. The Google Earth Engine is currently used by academic and public institutions, as well as civil society groups, and this represents the first commercial venture by the project.<\/p>\n<p>\u201cAt Google, we strive to\u00a0<a href=\"https:\/\/www.itpro.co.uk\/business-strategy\/energy-efficiency\/357161\/whats-next-for-sustainable-computing\" >build sustainability into everything that we do<\/a>. Unilever has been an industry leader in environmental sustainability for many years, and we\u2019re excited to be on this journey with them,\u201d said Google Cloud president Rob Enslin.\u00a0<\/p>\n<p>\u201cTogether, we\u2019re demonstrating how technology can be a powerful tool in aiding businesses who strive to protect the Earth\u2019s resources. It will require collective action to drive meaningful change, and we are committed to doing our part.\u201d\u00a0<\/p>\n<p>Owning more than 400 brands, and with its products used by 2.5 billion people every day, Unilever bears such a massive footprint on the global environment. The Google Cloud implementation, which contributes to the company\u2019s aim to eradicate deforestation from its supply chain by 2023, will first focus on palm oil use, and then extend\u00a0to other commodities.<\/p>\n<p>The two companies will work with a number of tech partners to build a centralised command centre that will provide a more complete picture of ecosystems connected to Unilever\u2019s supply chain and create a stronger mechanism for detecting deforestation. This would lead to greater accountability while also prioritising critical ares of forests and habitats that might need special protection.<\/p>\n<p>\u201cThis collaboration with Google Cloud will take us to the next level in sustainable sourcing,\u201d said Unilever\u2019s chief procurement officer, Dave Ingram. \u201cWe will now be able to process and combine complex sets of data like never before.\u00a0<\/p>\n<p>\u201cThe combination of these sustainability insights with our commercial sourcing information is a significant step-change in transparency, which is crucial to better protect and regenerate nature.\u201d <\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>      Keumars Afifi-Sabet<\/p>\n<p>        22 Sep, 2020    <\/p>\n<p>      Unilever has partnered with Google Cloud to harness its cloud computing and\u00a0big data processing\u00a0technologies to gain an overview of ecosystems the business influences, and make supply cha&#8230;<\/p>\n","protected":false},"author":433,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-41364","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/posts\/41364","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/users\/433"}],"replies":[{"embeddable":true,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/comments?post=41364"}],"version-history":[{"count":2,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/posts\/41364\/revisions"}],"predecessor-version":[{"id":41382,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/posts\/41364\/revisions\/41382"}],"wp:attachment":[{"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/media?parent=41364"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/categories?post=41364"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/tags?post=41364"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}