{"id":35900,"date":"2018-07-30T15:34:06","date_gmt":"2018-07-30T15:34:06","guid":{"rendered":"https:\/\/www.cloudcomputing-news.net\/news\/2018\/jul\/30\/cloud-ubiquity-see-term-die-2025-argues-citrix\/"},"modified":"2018-07-30T15:34:06","modified_gmt":"2018-07-30T15:34:06","slug":"cloud-ubiquity-could-see-the-term-die-off-by-2025-argues-citrix","status":"publish","type":"post","link":"https:\/\/icloud.pe\/blog\/cloud-ubiquity-could-see-the-term-die-off-by-2025-argues-citrix\/","title":{"rendered":"Cloud ubiquity could see the term die off by 2025, argues Citrix"},"content":{"rendered":"<p><img decoding=\"async\" src=\"http:\/\/www.cloudcomputing-news.net\/media\/img\/news\/blue-sky-with-cloudsummer-skynature-background-picture-id937694668.jpg\"><\/p>\n<p>Many in the industry have wondered about when the cloud will dissipate &ndash; in other words, when the term ceases to be used because of the technology&rsquo;s ubiquity. Citrix has stuck its head over the parapet &ndash; and said that 2025 may signal the death of the buzzword.<\/p>\n<p>At least, that&rsquo;s the verdict of a quarter of the 750 UK-based IT decision makers polled by Citrix, alongside Censuswide. Of the 26% who believe the term cloud will be obsolete by 2025, more than half (56%) see cloud technology as being so embedded in the enterprise that it will no longer be seen as a separate term. In some instances, such as referring to the likes of Salesforce as a cloud-native app, the report argues the process has already begun.<\/p>\n<p>The research, as is traditional, also explored cloud habits and strategies within organisations. 91% of respondents said they either have a cloud strategy, or plan to put one in place imminently &ndash; yet just over a third (37%) said their strategy was aligned to business objectives.<\/p>\n<p>While nine in 10 (89%) of the large organisations polled said cloud was important to their business, three in five (59%) said they still access and manage data on-premises.<\/p>\n<p>It may be a question of semantics primarily, but the research makes a wider point around whether the term &lsquo;cloud&rsquo; is due a revamp. As cloud adoption continues &ndash; and as this publication has explored, workloads are becoming more complex &ndash; a lack of awareness at board level could give an idea of where the situation rests. According to IT decision makers, more than half of middle management within their organisation had a good understanding of cloud, compared with only 39% for the board.<\/p>\n<p>&ldquo;Most IT budget holders agree that cloud can improve productivity, lower costs, ensure security and optimise performance as part of a digital transformation agenda,&rdquo; said Darren Fields, Citrix UK and Ireland regional director. &ldquo;However, there is still more education required to effectively communicate the benefits of cloud services &ndash; and there&rsquo;s still a gap to be bridged between boardrooms and IT decision makers in relation to this.<\/p>\n<p>&ldquo;Arguably a level of mistrust and misunderstanding still holds back UK businesses &ndash; and it is clear a cultural and educational shake-up is needed for cloud and digital transformation to deliver on its potential,&rdquo; added Fields. &ldquo;Once this awareness stems from IT to the board and beyond, there should be fewer barriers to hold cloud adoption back.&rdquo;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Many in the industry have wondered about when the cloud will dissipate &ndash; in other words, when the term ceases to be used because of the technology&rsquo;s ubiquity. Citrix has stuck its head over the parapet &ndash; and said that 2025 may signal &#8230;<\/p>\n","protected":false},"author":50,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-35900","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/posts\/35900","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/users\/50"}],"replies":[{"embeddable":true,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/comments?post=35900"}],"version-history":[{"count":1,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/posts\/35900\/revisions"}],"predecessor-version":[{"id":35901,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/posts\/35900\/revisions\/35901"}],"wp:attachment":[{"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/media?parent=35900"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/categories?post=35900"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/tags?post=35900"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}