{"id":2430,"date":"2012-07-02T14:03:59","date_gmt":"2012-07-02T14:03:59","guid":{"rendered":"http:\/\/www.journeytothecloud.com\/?p=1984"},"modified":"2012-07-02T14:03:59","modified_gmt":"2012-07-02T14:03:59","slug":"the-cloud-is-dead-long-live-the-cloud-twitter-chat-recap","status":"publish","type":"post","link":"https:\/\/icloud.pe\/blog\/the-cloud-is-dead-long-live-the-cloud-twitter-chat-recap\/","title":{"rendered":"The Cloud is Dead! Long Live the Cloud! Twitter Chat Recap"},"content":{"rendered":"<p>Last week, <a href=\"http:\/\/www.cloudcommons.com\/web\/cc\/learn\">Cloud Commons<\/a> hosted a <a title=\"Cloud Commons Twitter Chat\" href=\"http:\/\/www.cloudcommons.com\/assetpublisher-hidden-\/-\/asset_publisher\/bY1m\/content\/cloudviews-transcript-the-end-of-cloud?redirect=http%3A%2F%2Fwww.cloudcommons.com%2Fassetpublisher-hidden-%3Fp_p_id%3D101_INSTANCE_bY1m%26p_p_lifecycle%3D0%26p_p_state%3Dnormal%26p_p_mode%3Dview%26p_p_col_id%3Dcolumn-5%26p_p_col_count%3D1\">Twitter Chat<\/a> on the end of Cloud Computing. If you\u2019re not familiar with a tweetchat, they are discussions hosted on Twitter where people can join at a specific time by following a certain hashtag. The Cloud Commons tweetchats usually have around ten panelists and have been kicked off with a few thought-provoking questions. The participants then respond and share ideas in real time. The discussion is focused enough to be useful \u2013 1 hour session, responses limited to 140 characters, but large enough to capture different perspectives. <span id=\"more-1984\"><\/span><\/p>\n<p>This week\u2019s tweetchat began with several questions:<\/p>\n<ol>\n<li>Adoption rates are rising for private cloud. Is this a stepping stone to hybrid\/public cloud?<\/li>\n<li>What needs to happen before enterprises start to fully embrace cloud computing?<\/li>\n<li>What does the future model for enterprise cloud adoption look like?<\/li>\n<li>What should CSPs be doing more of to meet the needs of the enterprise?<\/li>\n<li>What needs to happen so that cloud becomes so ubiquitous that it\u2019ll no longer be referred to as cloud? When will it happen?<\/li>\n<\/ol>\n<p>The first question, \u201cIs private cloud a stepping stone to hybrid\/public cloud?\u201d drew approximately 32 tweets. From the transcript, it appears as though participants in the marketplace are improving their understanding of cloud computing in terms of service and delivery models (private, public, hybrid, IaaS, PaaS, SaaS). The popular viewpoint was that private cloud is <em>not exactly<\/em> a stepping stone to hybrid\/public cloud. A few tweets took the position that private cloud is seen as an alternate path to hybrid\/public cloud. Many tweets indicated that IT departments want to retain tight control of their environment. Interesting tweet\u2026 \u201cprivate cloud does not necessarily mean on-premises.\u201d More on this later.<\/p>\n<p>47 tweets in response to the second question, \u201cWhat needs to happen before enterprises start to fully embrace cloud computing?\u201d Overwhelmingly, the responses in this part of the chat were filled with terms like \u201cservices led,\u201d \u201cbusiness value,\u201d \u201cSLA,\u201d and \u201creduce FUD.\u201d The responses to question 1 covered some territory here as well \u2013 enterprises will fully embrace cloud computing if and when they agree to give up some control of their infrastructure. There was an interesting tweet that mentioned transparency \u2013 \u201c\u2026it\u2019s not always about control, as it is transparency.\u201d We would argue that transparency is <em>not <\/em>needed here. To me, full transparency would require that the business is able to access minute detail about infrastructure, such as the amount of RAM installed on the application server that runs their slice of CRM at Salesforce.com. The business should be hidden from this kind of detail. Abstraction plays heavily here. So, we don\u2019t need transparency as much as we need <em>subtraction.<\/em> What is an important concept that provides abstraction? You guessed it, Service Level Management. The <a href=\"http:\/\/www.greenpages.com\/\">GreenPages<\/a> view is that processes need to improve before enterprises start to fully embrace cloud computing. See my earlier post, <a href=\"http:\/\/www.journeytothecloud.com\/cloud-computing\/what-should-i-do-about-cloud\/\">\u201cWhat Should I Do about Cloud?\u201d<\/a> that goes in to much more detail on this topic.<\/p>\n<p>I count about the same number of tweets in response to question 3 as I do question 2. Question 3 was a little more open-ended, so a critical mass of ideas never really took shape. The GreenPages&#8217; view is that cloud computing will evolve to look like modern supply chains that can be seen in other industries, such as manufacturing. Enterprises may purchase IT Services from a SaaS provider, Salesforce.com for example. Salesforce.com may purchase its platform from another PaaS provider. That PaaS provider may purchase its basic infrastructure from an IaaS provider. Some value is added at each level, as the IaaS provider becomes more experienced in providing <em>only<\/em> infrastructure. The PaaS provider has an extremely robust platform for providing <em>only<\/em> a platform. The SaaS provider may ultimately become an expert at assembling and marketing these components into a service that provides value for the enterprise that ultimately consumes it. Compare this to the supply chain that auto manufacturers leverage to assemble a vehicle. In the early days of manufacturing, some companies produced <em>every part<\/em> of a vehicle, <em>and<\/em> assembled it into a finished product. I can think of one prominent example where the work to assemble a finished automobile took place <em>in a single factory<\/em> around the River Rouge in Detroit<em>.<\/em> Fast forward to present day, and you\u2019ll be hard pressed to find an auto manufacturer who produces their own windshield glass. Or brake pads. Or smelts their own aluminum. The supply chain has specialized. Auto manufacturers design, assemble, and market finished vehicles. That\u2019s about it. Cloud computing could bring the same specialization to IT.<\/p>\n<p>Most tweets in response to question 4 were clearly around Service Level Management and SLAs, mitigating unknowns in security, and avoiding vendor lock-in. We agree, and think that a standard will emerge to define IT services in a single, consistent format. Kind of like OVF, the Open Virtual Machine Format, for virtualization. I can see an extension to OVF that defines a service\u2019s uptime requirements, maximum ping time to a database server, etc. Such a standard would promote portability of IT Services.<\/p>\n<p>Question 5 really went back to the topics discussed in question 3. When will enterprises embrace cloud? When will cloud computing become ubiquitous?<\/p>\n<p>Right now, Corporate IT and The Business are two individuals living in a virtual \u201ccompany town.\u201d What I mean is that customers, (the business) are forced to purchase their services from the company store (corporate IT). GreenPages\u2019 view is that there is a <em>market<\/em> for IT services and that emergence of cloud computing will serve to broaden this market. We recommend that organizations understand the value and costs of providing their own IT services in order to participate in the market \u2013 just like the business does. Overall, another insightful chat with some intelligent people!<\/p>\n<div class=\"feedflare\">\n<a href=\"http:\/\/feeds.feedburner.com\/~ff\/JourneyToTheCloud?a=_G-YXR3Lwwc:iAwK4EknTTg:yIl2AUoC8zA\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/JourneyToTheCloud?d=yIl2AUoC8zA\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/JourneyToTheCloud?a=_G-YXR3Lwwc:iAwK4EknTTg:-BTjWOF_DHI\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/JourneyToTheCloud?i=_G-YXR3Lwwc:iAwK4EknTTg:-BTjWOF_DHI\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/JourneyToTheCloud?a=_G-YXR3Lwwc:iAwK4EknTTg:V_sGLiPBpWU\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/JourneyToTheCloud?i=_G-YXR3Lwwc:iAwK4EknTTg:V_sGLiPBpWU\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/JourneyToTheCloud?a=_G-YXR3Lwwc:iAwK4EknTTg:qj6IDK7rITs\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/JourneyToTheCloud?d=qj6IDK7rITs\" border=\"0\"><\/img><\/a>\n<\/div>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~r\/JourneyToTheCloud\/~4\/_G-YXR3Lwwc\" height=\"1\" width=\"1\"\/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Last week, Cloud Commons hosted a Twitter Chat on the end of Cloud Computing. If you\u2019re not familiar with a tweetchat, they are discussions hosted on Twitter where people can join at a specific time by following a certain hashtag. The Cloud Commons tweetchats usually have around ten panelists and have been kicked off with&#8230;<a href=\"http:\/\/www.journeytothecloud.com\/cloud-computing\/the-cloud-is-dead-long-live-the-cloud-twitter-chat-recap\/\">Read More &#187;<\/a><\/p>\n","protected":false},"author":19,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[104,179,183,54,55],"tags":[],"class_list":["post-2430","post","type-post","status-publish","format-standard","hentry","category-cloud-computing","category-featured","category-hybrid-cloud","category-private-cloud","category-saas"],"_links":{"self":[{"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/posts\/2430","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/comments?post=2430"}],"version-history":[{"count":0,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/posts\/2430\/revisions"}],"wp:attachment":[{"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/media?parent=2430"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/categories?post=2430"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/tags?post=2430"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}