{"id":11772,"date":"2014-11-11T14:15:00","date_gmt":"2014-11-11T14:15:00","guid":{"rendered":"http:\/\/cloudcomputing.sys-con.com\/node\/3221513"},"modified":"2014-11-11T14:15:00","modified_gmt":"2014-11-11T14:15:00","slug":"the-bigdata-marketing-creepiness-factor-by-theebizwizard","status":"publish","type":"post","link":"https:\/\/icloud.pe\/blog\/the-bigdata-marketing-creepiness-factor-by-theebizwizard\/","title":{"rendered":"The #BigData Marketing Creepiness Factor By @TheEbizWizard"},"content":{"rendered":"<p>The pace of innovation in such big data-driven targeting technology is advancing unabated. There is so much noise in today\u2019s omnichannel world that anything a marketer can do to get your attention is welcome \u2013 and furthermore, the more information they can collect about you, the better. For the marketer, big data mean big cha-ching.<br \/>\nWe&#8217;ve all been there: on our lunch hour we surreptitiously visit our favorite My Little Pony fan site. Then hours later we bring our laptop to a meeting and project our client&#8217;s corporate web site for all to see &#8211; and right there at the top is a banner ad for My Little Pony: The Movie. How did that site know about our secret fetish? How embarrassing! How creepy!<\/p>\n<p><a href=\"http:\/\/cloudcomputing.sys-con.com\/node\/3221513\" >read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The pace of innovation in such big data-driven targeting technology is advancing unabated. There is so much noise in today&rsquo;s omnichannel world that anything a marketer can do to get your attention is welcome &ndash; and furthermore, the more information they can collect about you, the better. For the marketer, big data mean big cha-ching.<br \/>\nWe&#8217;ve all been there: on our lunch hour we surreptitiously visit our favorite My Little Pony fan site. Then hours later we bring our laptop to a meeting and project our client&#8217;s corporate web site for all to see &#8211; and right there at the top is a banner ad for My Little Pony: The Movie. How did that site know about our secret fetish? How embarrassing! How creepy!<\/p>\n<p><a href=\"http:\/\/cloudcomputing.sys-con.com\/node\/3221513\" target=\"_blank\">read more<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-11772","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/posts\/11772","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/comments?post=11772"}],"version-history":[{"count":0,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/posts\/11772\/revisions"}],"wp:attachment":[{"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/media?parent=11772"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/categories?post=11772"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/icloud.pe\/blog\/wp-json\/wp\/v2\/tags?post=11772"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}